Senior Product Marketing Manager

Encord•San Francisco, CA

14d•Onsite

About The Position

About Us: At Encord, we're building the AI infrastructure of the future. The biggest challenge AI companies face today is not half as glamorous as the outside world may think: it's all about data quality. In fact, the success of any AI application today relies on the quality of a model's training data — and for 95% of teams, this essential step is both the most costly, and the most time-consuming, in getting their product to market. As ex-computer scientists, physicists, and quants, we felt first-hand how the lack of tools to prepare quality training data was impeding the progress of building AI. AI today is what the early days of computing or the internet were like, where the potential of the technology is clear, but the tools and processes surrounding it are still primitive, preventing the next generation of applications. This is why we started Encord. We are a talented and ambitious team of 100+, working at the cutting edge of computer vision and deep learning, backed by top investors, including CRV and Y Combinator, leading industry executives like Luc Vincent, former VP of AI at Meta, and other top Bay Area leaders in AI. We are one the fastest growing companies in our space, and consistently rated as the best tool in the market by our customers. We have big plans ahead and are looking for a rockstar Senior PMM to join our Marketing team! About You: -Ideal candidates will have a proven record in product marketing and experience working on technical products. -You would have a strong understanding of Data & AI platform offerings, have worked on creating messaging and positioning of technical products targeted at the enterprise market, and can build strong working relationships with stakeholders to deliver joint messaging and GTM plans. -You also have experience creating compelling product and product-related thought leadership content to support customers on their learning journey and for Growth/Demand marketing to use for audience, use case, or vertical-specific campaigns. About You As our second product marketer, you will lead the marketing of the Encord Platform. This will include owning how we message Encord across targeted use cases, verticals, and personas. This is a critical role for the business, and you will become the subject matter expert for the end-to-end platform.

Requirements

5+ years of product marketing experience at an enterprise software company, preferably including PMM experience in early-stage AI startups
Excellent writing skills for succinct messaging targeting AI/ML engineers and AI executives
Ability to thrive in a fast-paced, dynamic, team-oriented environment
Deep understanding of Data and AI space
Experience building compelling technical and business content
Works collaboratively with sales, growth marketing, and product teams
Comfortable owning and running direct customer engagements
Strong public speaker and technical aptitude to become the end-to-ent expert on the Encord platform to be able to effectively demo at events and to prospects

Nice To Haves

Preferred technical academic background (BS in computer science or related discipline)

Responsibilities

Own the messaging of Encord, as well as the messaging for platform-wide capabilities
Amplify the platform-level messaging through the Encord website and channels
Build and deliver sales enablement with high CSAT scores with field teams
Be the expert in any platform-specific messaging for any campaign or event Encord is running, and enable GTM teams with highly performant content to drive strong engagement and pipeline
Deliver a drumbeat of compelling customer stories, highlighting the Encord Platform capabilities, technical details, and realized value
Hone messaging by developing value proposition and messaging frameworks and driving articulation of product portfolio positioning aligned to Encord's targeted audiences and ICP
Help build a product our customers love
Collaborate closely with product & engineering to identify needs and sharpen product offerings based on the competitive landscape and feedback from customers

Benefits

Competitive salary, commission and equity in a hyper growth startup.
Real opportunities to grow. We’re growing insanely fast and you’ll have all the opportunities for growth that you can handle.
Strong in person culture. We're 3-5 days a week in our newly-launched loft office in North Beach.
Flexible PTO to recharge.
Annual learning and development budget.
18 paid vacation days + federal holidays.
Lots of opportunities for travel (all around the US, to London & Europe).
Bi-annual off-sites and monthly socials.
Health, dental and vision insurance.

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