Senior Product Marketing Manager

CyberArk • Boston, MA

2h

About The Position

CyberArk is looking for an experienced and passionate Senior Product Marketing
professional. In this role, you will act as a subject matter expert for CyberArk’s offerings
as we continue to scale our GTM efforts across machine identity security.
Working as a conduit between Product Management, Sales, Channel, Marketing and
Customer Success, you will create impactful messaging and positioning to engage
digital interactions with customers and prospects, drive sales enablement creation and
launch activities, and deliver market insights to guide product strategy.

Requirements

• 7+ years of professional experience in security, marketing, sales engineering, sales enablement and/or product management (open to candidates with developer experience who are interested in making the transition to product marketing)
• Ability to communicate effectively verbally and in writing
• Ability to articulate / align technical features to customer needs
• Ability to work in a dynamic environment and solve problems with a positive attitude

Nice To Haves

• Experience with market research is a significant plus

Responsibilities

• Create impactful and differentiated product positioning and messaging
• Conduct qualitative and quantitative research to deliver market insights
• Lead go-to-market efforts for product launches and develop marketing / sales enablement material for new product initiatives
• Produce impactful sales enablement resources for sellers, sales engineers and partners
• Collaborate closely with solutions marketing and brand experience teams on demand generation, content marketing and thought leadership initiatives
• Serve as subject matter expert, developing and presenting collateral for Venafi customer events, webinars and industry events
• Work cross-functionally to inform product strategy

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed