Senior Product Manager, Inbound

Apollo.io

About The Position

Apollo.io is the leading go-to-market solution for revenue teams, trusted by over 500,000 companies and millions of users globally, from rapidly growing startups to some of the world's largest enterprises. Founded in 2015, the company is one of the fastest growing companies in SaaS, raising approximately $250 million to date and valued at $1.6 billion. Apollo.io provides sales and marketing teams with easy access to verified contact data for over 210 million B2B contacts and 35 million companies worldwide, along with tools to engage and convert these contacts in one unified platform. By helping revenue professionals find the most accurate contact information and automating the outreach process, Apollo.io turns prospects into customers. Apollo raised a series D in 2023 and is backed by top-tier investors, including Sequoia Capital, Bain Capital Ventures, and more, and counts the former President and COO of Hubspot, JD Sherman, among its board members. About the team The Inbound team owns everything that happens from the moment a buyer signals interest. This includes form capture, enrichment, routing, nurture automation, scheduling, and the signals produced by website traffic and other inbound touchpoints. Today, many teams rely on a patchwork of forms, schedulers, enrichment vendors, routing tools, automation platforms, and custom scripts. These systems are fragile, hard to update, and cause high intent leads to leak or slow down. Our work is to replace that with a single, reliable system where inbound just works. We help Marketing, Sales, and RevOps teams capture every lead, enrich it instantly, qualify it accurately, route it correctly, and convert it into a meeting with confidence. We build the control layer that keeps inbound healthy and makes it simple for teams to scale without complexity. What you will do Join the Inbound team and help make Apollo the default place to run inbound. You will work on the core systems that turn interest into revenue. Examples include: Form capture that does not leak Enrichment that makes every submission immediately usable Website visitor intelligence that identifies accounts and contacts, enriches them, scores them, and triggers AI powered routing Calendar routing that respects ownership, territories, intent, and capacity Scheduling that converts interest into confirmed meetings in minutes AI features that help teams qualify leads, predict intent, and prioritize the next action Reporting that shows where inbound is healthy and where attention is needed You will define the product vision for inbound, translate it into a roadmap, and work across engineering, design, data, marketing, sales, and RevOps to bring that vision to life.

Requirements

5 or more years of product management experience in B2B SaaS
Experience working on products in CRM, marketing automation, sales engagement, lead management, or workflow automation
Familiarity with inbound funnels and concepts such as speed to lead, lead source, routing rules, and lead to meeting conversion
Strong analytical skills and comfort making decisions when data is limited
Excellent written and verbal communication skills
Ability to synthesize complex problems, articulate tradeoffs, and align cross functional teams
Strong customer empathy across Marketing, Sales, and RevOps personas

Nice To Haves

You are scrappy and move with urgency. You unblock yourself, simplify complexity, and keep momentum high
You have built or scaled a 0 to 1 product or taken an early stage product into clear adoption
You can internalize a full cross functional business and lead a product vision that aligns engineering, design, GTM, and operations
You have experience designing or contributing to a multi product platform with shared workflows or infrastructure
You are a creative product thinker who enjoys exploring ideas with engineering, design, analytics, marketing, and sales
You have strong product taste, especially when defining defaults, flows, and configuration boundaries
You write clearly and precisely, with a talent for explaining customer problems and the reasoning behind a solution
You are motivated by improving the daily lives of revenue teams and solving operational pain
You have started or run a business before, or have worked in environments where ownership was high and resources were constrained

Responsibilities

Meet with customers to understand how they capture and convert inbound demand today
Identify the most important breaks in the inbound flow across capture, enrichment, routing, scheduling, and handoff
Define the strategy and narrative for inbound and how it connects with outbound, scoring, and workflows
Write clear product specs and work with engineering and design to explore solutions and scope iterations
Guide delivery from discovery through launch and adoption
Instrument funnels and track performance metrics such as speed to lead, lead to meeting conversion, qualification accuracy, and SLA adherence
Collaborate with marketing, sales, and customer facing teams to package and launch new capabilities
Represent the Inbound area in planning and help align dependencies across workflows, meetings, scoring, and integrations
Keep the roadmap grounded in customer needs, operational simplicity, and long term platform health