Senior PR Manager / Communications Lead

Avride • Austin, TX

3d

About The Position

We’re looking for a senior PR professional to help scale our communications and build a consistent, high-quality media presence. This role will partner closely with the Head of Communications, combining strong execution with the ability to shape narratives and contribute to overall strategy.
You will play a key role in turning company developments into stories that resonate — with media, partners, and broader audiences.

Requirements

• An experienced PR professional with a strong track record of securing media coverage in tech and/or business media
• Well-connected, with an existing network of journalist relationships you actively maintain
• Comfortable operating independently and driving outcomes end-to-end
• A strong writer with the ability to craft clear, compelling narratives from complex or technical topics
• Curious and proactive — you don’t wait for stories, you find and shape them
• Confident collaborating with stakeholders at different levels, including senior leadership
• Able to balance multiple priorities in a fast-moving environment
• Experience with social media as an extension of PR efforts — amplifying coverage, shaping narratives, and engaging audiences — is a strong plus

Nice To Haves

• Experience in high-growth tech companies or emerging technology sectors (e.g., autonomous systems, robotics, AI)
• Experience working across multiple markets or with international media
• Background in both in-house and agency environments

Responsibilities

• Drive a steady pipeline of meaningful media coverage across top-tier tech and business outlets, local media, and relevant industry-specific publications
• Build and leverage strong relationships with journalists, editors, and contributors across relevant media
• Identify and develop compelling story angles based on company developments, partnerships, and product milestones
• Own the full media cycle: from idea generation and pitching to securing coverage and managing follow-ups
• Write and refine high-quality materials, including press releases, pitches, bylines, engaging blog posts, and executive talking points
• Partner with teams across the company (product, engineering, business, leadership) to surface newsworthy moments
• Support communications for launches, partnerships, and market expansions
• Contribute to broader communications strategy, bringing ideas and perspective on positioning and messaging
• Support cross-functional communications initiatives, including marketing, sales, and employer branding / HR-related projects when needed

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 1-10 employees