Senior Paid Search / Media Manager

Leap Group • Cincinnati, OH

2d

About The Position

This is an open call for candidates who may be able to support us on a full-time, part-time, or contract basis as needs arise within our team. While each role is unique, our media team finds exciting ways to amplify client content. This means both strategizing and executing sophisticated media programs. A day in the life might include things like:
Providing oversight and media management for new paid search and paid media campaigns and aiding in the creation of paid media/search marketing initiatives – including Google Ads, Microsoft Ads, YouTube Ads, Display Ads, and Programmatic ads.
Offering senior level insights and recommendations during weekly team or client calls and monthly client reporting calls – including relevant metrics, goal tracking, revenue tracking, and KPIs.
Monitoring and evaluating paid search and paid media results and performance in line with best practices.
Managing the creation and deployment of keyword lists, audience targets, and first-party lists, and their deployments.
Balancing the demands of multiple clients and workflows, communicating, and engaging with internal teammates to streamline efficiency.
Leading on go-forward media strategies and executions, in situations, and as your expertise is needed.

Requirements

• 4+ years paid search management experience (agency experience preferred but not required).
• Google Ads certification.
• Excellent writing and communication skills.
• Comfort and professionalism operating in a client-facing capacity when required.

Nice To Haves

• Preferably a bachelor's degree in a related field (or comparable work experience).

Responsibilities

• Providing oversight and media management for new paid search and paid media campaigns and aiding in the creation of paid media/search marketing initiatives – including Google Ads, Microsoft Ads, YouTube Ads, Display Ads, and Programmatic ads.
• Offering senior level insights and recommendations during weekly team or client calls and monthly client reporting calls – including relevant metrics, goal tracking, revenue tracking, and KPIs.
• Monitoring and evaluating paid search and paid media results and performance in line with best practices.
• Managing the creation and deployment of keyword lists, audience targets, and first-party lists, and their deployments.
• Balancing the demands of multiple clients and workflows, communicating, and engaging with internal teammates to streamline efficiency.
• Leading on go-forward media strategies and executions, in situations, and as your expertise is needed.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Number of Employees: 1-10 employees