Senior Operations Lead (Head of Operations)

Herbal Goodness • McKinney, TX

7d • Hybrid

About The Position

Herbal Goodness is a premium, fast-growing superfood and supplement brand looking for a Strategic Operator and Integrator . We are not just looking for a manager; we are looking for a "Second-in-Command" to professionalize our operations, build out our in-house manufacturing capabilities, and position the company for significant scale and a future exit. If you are an expert in CPG operations, obsessed with cGMP compliance, and have the financial acumen to drive gross margins to 80%, this is your opportunity to build a legacy. Herbal Goodness is a 100% women and minority-owned wellness brand based in McKinney, TX. We source the highest quality organic superfoods and herbs to create impactful products (teas, extracts, supplements) that support holistic health. We are mission-driven, donating 10% of our profits to support girls' education in Africa.

Requirements

• Experience: 7-10+ years in Operations Leadership within the CPG, Dietary Supplement, or Food & Beverage industry.
• Regulatory Expert: Deep knowledge of FDA 21 CFR Part 111, cGMP, and organic certification requirements. You have been through audits before.
• Financial Acumen: You understand P&L, COGS, Gross Margin, and Cash Flow. You make decisions based on data, not gut feeling.
• The "Builder" Mindset: You aren't just maintaining a machine; you are building one. You are comfortable with the chaos of a facility build-out and the structure of a small business with a growth-minded strategy.

Responsibilities

• Strategic Leadership & Financial Performance Executive Leadership: Serve as the CEO's right-hand operations lead, providing leadership as needed. Participate in setting Short, Medium, and Long-Term company goals and strategy planning. EOS Implementation: Drive the Entrepreneurial Operating System (EOS) execution, ensuring accountability and traction across the organization.
• Profitability & Exit Strategy: Partner with the CEO to position the business for a high-multiple exit within 5-7 years. Cost Optimization: relentless focus on the bottom line. Lead initiatives to reduce Cost of Goods Sold (COGS) by 10-15% and optimize the cost structure to target gross margins .
• Manufacturing & Facility Build-Out In-House Manufacturing: Lead the setup, growth, and operations of our liquid and tea production lines at the new Eldorado facility. Facility Optimization: oversee facility optimization and growth (U-flow zoning, vertical racking) to maximize efficiency.
• Compliance & Certifications: Drive FDA/DSHS compliance and ensure the facility meets compliance for NSF, SQF, cGMP, and Organic certifications. ERP Implementation: Oversee the continued integration of our ERP system across manufacturing, warehousing, and fulfillment.
• Supply Chain & Inventory Management Inventory Logic: Execute strategies to increase inventory turns and improve cash flow. Forecasting: Lead demand forecasting to eliminate Out-of-Stocks (OOS) while managing product discontinuation and scrap execution (Targeting a lean catalog reduction by 50%, resulting in <60 Active SKUs).
• Vendor Management: Manage relationships with COA-verified organic suppliers to ensure quality and price stability. Fulfillment Excellence: Oversee all D2C (Shopify, Amazon) and B2B fulfillment, achieving shipping standards and freight efficiencies.
• Team Management People Leadership: Hire, train, and manage remote team leads and on-site warehouse/manufacturing staff. Accountability: Develop and drive team KPIs and "Rocks," ensuring alignment with the broader company strategy.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Education Level: No Education Listed