Senior Media Planning Manager

Jellyfish•Chicago, IL

15d•Hybrid

About The Position

At Jellyfish we believe that our individual differences are our greatest assets. We are passionate about empowering every employee to reach their full potential and contribute their unique perspectives to our collaborative environment. We are an equal opportunity employer and firmly believe that a diverse and inclusive workforce drives innovation and leads to better solutions. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other personal characteristics that make them who they are. Jellyfish is a global digital marketing agency; a unique fusion of tech enthusiasts, creative minds, and media and data experts all united to empower our clients along their digital journey. Our commitment to embracing diverse perspectives fuels our innovation and strategies that challenge the status quo, reinvent media activation, and craft influential stories for our global clients and their customers. Join us in shaping a future where business growth and personal fulfilment go hand in hand. Job Description Reporting to our Media Strategy Director, you will lead the translation of client briefs into cross-channel digital media plans (programmatic, search, social, video) that deliver and accountable outcomes for our client, including budget and flighting recommendations, audience targeting recommendations, performance forecasts, and channel tactics

Requirements

5+ years of experience in a media strategy or planning role, or in a cross-channel buying role within an agency or multinational client organization
Demonstrated expertise in developing brand, digital marketing and planning strategies, with a fluency in digital media planning
An expertise in the use of data and market insights to inform decisions and develop business strategies
Experience in generating unique ideas and pushing the agenda or experimental approaches that progress our clients' marketing practices
Experience working in close collaboration with diverse team members to achieve common goals, valuing and respecting diverse contributions
Experience adapting and integrity to navigate unforeseen challenges.

Responsibilities

In partnership with your client leads, you will maintain a working relationship with paid media client partners
Lead the collaboration with Jellyfish specialists from market intelligence, investment analytics, and paid media teams to create unique ideas and experiment with new methods and technologies to solve complex issues.
Use attribution, media mix modelin,g and planning tools (GWI, YouGov, Reach Planner, ComScore) to pull audience use, reports and forecast target goals
Work with the wider planning and analytics team to create insightful campaign reports with optimisation recommendations while media is live
Work with teams (Paid Search, Display, Analytics) to ensure planning follows platform and buying best practices
Collaborate with channel and measurement leads on campaign performance reporting to drive results through testing and ongoing optimisation
Maintain professional relationships with the publisher and partner community
Monitor the digital landscape and identify trends/partners for upcoming campaigns.

Benefits

You'll be eligible to join our discretionary annual bonus scheme and 401k retirement plan.
Have peace of mind with our healthcare, vision and dental insurance, plus short and long-term disability and life cover.
Work remotely for up to 60% of your days and shape your day between 8am. and 6:30pm with flexible working hours.
Accumulate one paid day each month (2 hours per week) for self-development and access to Jellyfish Learn.
Enjoy 14 weeks of paid leave for primary caregivers and 4 weeks of paid leave for secondary caregivers.

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