SENIOR MEDIA EXECUTIVE - WAFB

Gray Television • Baton Rouge, LA

110d

About The Position

We are seeking an experienced Media Executive to join our successful sales department. As a Media Executive, you would be responsible for generating advertising revenue by identifying prospects, developing partner-focused strategy, building presentations, negotiating and closing deals, and building long-term relationships. Ultimately, this position will increase sales and nurture client relationships to a high standard. This position may also handle house accounts and administrative tasks. You're a self-starter, enjoy keeping up on the latest trends, are capable of prospecting and exploring new business, have a history of media sales, and love to hustle while using your creative side.

Requirements

• At least 2 years of media sales experience
• Strategic, consultative selling experience with proven ability to navigate large and complex deals
• Proven experience in creating presentations
• The ability to work across departments in order to meet the targets of the sales department
• Expert negotiation skills with experience in high-level sales deals
• Excellent organizational and project management skills with the ability to multitask, prioritize, and manage time effectively while also ensuring the accuracy of work through attention to detail
• Strong communication skills (verbal and written) with the aptitude to communicate effectively in both individual and group settings
• Must be results-driven and take appropriate steps to achieve goals while taking ownership of situations as needed
• Proven ability to deliver timely, accurate work products and demonstrate good follow-up and follow-through
• Proven ability to build supportive and constructive relationships within and outside of the organization

Responsibilities

• Cultivating, developing, and maintaining relationships with key decision-makers at both the agency and client level
• Answering leads in the form of incoming phone calls and emails
• Handling house accounts and administrative tasks as needed
• Utilizing marketing and sales collateral, visual presentations, research reports, and sales support data to ensure prospective clients understand our range of capabilities
• Developing comprehensive client proposals considering both television & digital tactics
• Managing all aspects of the sales communication and negotiation process and keeping management aware of status by providing accurate forecasts
• Managing prospects in CRM
• Meeting and exceeding sales expectations monthly, quarterly, and annually

What This Job Offers

• Career Level: Mid Level
• Industry: Broadcasting and Content Providers
• Number of Employees: 5,001-10,000 employees