Senior Marketing Solutions Architect

PlayStation GlobalSan Mateo, CA

About The Position

PlayStation’s mission is to revolutionize the gaming experience through innovative technology, outstanding storytelling, and seamless connectivity. As a leader in the gaming industry, we aim to build immersive worlds that captivate millions of players globally. Join us and be part of a team that values diversity, creativity, and collaboration to drive the future of gaming. This Information Technology role is outstanding! You'll be working at the intersection of technology and marketing, enabling data-driven personalization and flawless customer experiences. Collaborate with world-class marketing partners to improve audience creation and campaign delivery processes, and build scalable solutions across customer data and marketing automation ecosystems. Your expertise will help evaluate and advise on architectural decisions that impact Adobe, Salesforce, and other platforms. We are seeking an ambitious individual with a vendor-agnostic approach to assess tradeoffs, recommend solutions aligned to our business needs, and evolve PlayStation’s customer data and activation architecture to support our strategic marketing goals.

Requirements

  • Proficiency in CDP and marketing automation platforms, capable of assessing solutions such as AEP, Salesforce, and others from both an architectural and business enablement standpoint
  • Experience crafting scalable audience, identity, and activation frameworks that extend beyond a single toolset and support a flexible, future-ready marketing technology strategy
  • Marketing enablement experience, and a deep understanding of campaign lifecycles and audience creation
  • Experience with AEP (including Customer Journey Analytics, Real-time CDP, and Journey Optimizer), Salesforce (including Marketing Cloud and Data Cloud), or similar enterprise marketing tools
  • Intermediate-level SQL capabilities
  • Solid understanding of HTML and web protocols
  • Intermediate JavaScript skills
  • Experience with custom schema definition using Snowplow, Segment, Google Analytics 4 or similar
  • Web API usage experience
  • SaaS or other software implementation experience
  • Experience in large-scale software engineering organizations (Agile or related experience)

Nice To Haves

  • Experience with Adobe Target
  • Japanese language proficiency a strong plus but not required

Benefits

  • medical
  • dental
  • vision
  • matching 401(k)
  • paid time off
  • wellness program
  • employee discounts for Sony products
  • bonus package
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