Senior Marketing & Sales Operations Representative

Caterpillar Inc.•Boise, ID

21h

About The Position

When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it. Our Americas Distribution Services Division (ADSD) provides governance and administration of Cat® dealers across the U.S., Canada, and Latin America. As the Senior Marketing & Sales Operations Representative, you will be responsible for advising on marketing and sales initiatives and dealer/customer related strategies, systems, and processes.

Requirements

Customer Focus: Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating customized customer solutions.
Problem Solving: Knowledge of approaches, tools, techniques for recognizing, anticipating, and resolving organizational, operational or process problems; ability to apply knowledge of problem solving appropriately to diverse situations.
Relationship Management: Knowledge of relationship management techniques; ability to establish and maintain healthy working relationships with clients, vendors, and peers.
Decision Making and Critical Thinking: Knowledge of the decision-making process and associated tools and techniques; ability to accurately analyze situations and reach productive decisions based on informed judgment.
Effective Communications: Understanding of effective communication concepts, tools and techniques; ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviors.
Project Management: Knowledge of effective project management strategies and tactics; ability to plan, organize, monitor, and control projects, ensuring efficient utilization of technical and administrative resources to achieve project objectives.

Nice To Haves

Bachelor’s degree in marketing, business, engineering, or related fields
Prior experience working with a dealer network
Sales management experience
Experience with digital platforms and tools, such as e-commerce systems, digital marketing technologies, condition monitoring solutions, or other digital applications.

Responsibilities

Consult with dealers on ways to improve marketing and sales capabilities, sales performance and customer experience, supporting the overall business development process to ensure profitable growth, while meeting customer needs.
Drive appropriate engagement within various levels of the dealership and Caterpillar internal partners to ensure project and initiative execution and enhance dealer capabilities and performance.
Respond to inquiries and resolve problems regarding business plan execution, operational improvement, and achievement of targets, and act as a champion and liaison between Dealers and appropriate Caterpillar subject matter experts.
Drive dealer execution of programs and initiatives that increase sales and improve customer experience.
Manage communications on Marketing & Sales updates with Dealers and internally.
Advising on existing and potential customer experiences issues and improvement measures.
Keep up with market, industry and technology trends affecting the business and competitive environment.