Senior Marketing Operations Manager

Risepoint

21h

About The Position

Risepoint is an education technology company that provides world-class support and trusted expertise to more than 100 universities and colleges. We primarily work with regional universities, helping them develop and grow their high-ROI, workforce-focused online degree programs in critical areas such as nursing, teaching, business, and public service. Risepoint is dedicated to increasing access to affordable education so that more students, especially working adults, can improve their careers and meet employer and community needs. The Impact You Will Make You'll own how marketing work gets done on Risepoint's new Digital Experience Platform — the unified content management system powering websites for 100+ university partners. While others set the strategy and roadmap, you'll design the workflows, standards, and processes that help teams move fast without breaking things. This role sits at the intersection of marketing, technology, and operations, making you essential to a transformation that will reshape how Risepoint delivers digital experiences at scale.

Requirements

5–7+ years in marketing operations, web production, or content management systems
Hands-on experience with content workflows, CMS platforms, and component-based design
Track record of improving processes and driving alignment across multiple teams
Strong communication skills — you can translate marketing needs into operational systems

Nice To Haves

Experience with enterprise CMS/DXP platforms (Optimizely, Sitecore, Adobe Experience Manager, etc.)
Experience leveraging AI tools to streamline workflows and improve efficiency at scale.
Background in higher education, EdTech, or multi-brand/franchise environments
Familiarity with agile methodologies and tools like Workfront, Jira or Azure DevOps
Experience supporting large-scale platform migrations or digital transformations
Knowledge of WCAG accessibility standards and SEO best practices

Responsibilities

Design and optimize workflows for content creation, page building, QA, and publishing
Create clear, repeatable processes that help authors and designers produce high-quality work efficiently
Manage the backlog for template updates, component enhancements, and marketing feature requests
Translate team needs into actionable requirements for Product and Engineering
Ensure all content meets design system standards, governance rules, and accessibility requirements
Coordinate across Creative, UX, Content, SEO, technology and Governance teams to keep projects on track
Provide tactical support to maintain program momentum, reduce friction, and enable the DXP implementation and management to stay strategically focused. Responsibilities may include: prepare program documentation and reporting, facilitate cross-team working sessions, track readiness across migration waves, DXP project plan management & tracking, status & leadership reports, program calendar.
Partner with the Migration Lead to ensure systems are configured and ready for each partner launch
Lead onboarding and training for content authors and partner marketing teams
Establish and enforce publishing standards and quality controls