Senior Marketing Manager

AutoZone • Memphis, TN

1d

About The Position

The Sr. Marketing Manager, Loyalty and Direct Marketing, will play a critical
role in enhancing customer retention, engagement, and lifetime value through
data-driven marketing strategies across email, SMS, direct mail, and CRM-driven
campaigns. This position requires a seasoned professional with a deep
understanding of loyalty programs, marketing strategies, and consumer behavior.
Reporting to the Marketing Director of Brand, Loyalty, Direct Marketing and
Promotions, you will collaborate cross-functionally to design and execute
programs that optimize loyalty program performance, personalize customer
communications, and drive revenue growth.

You will be responsible for the overall project management of all loyalty
program and direct marketing initiatives, leading internal and external teams –
maintaining deadlines, escalating issues to the Director appropriately,
communicating status and needs clearly across teams, and ensuring marketing
strategies and communication support AutoZone’s business goals, meet all legal
requirements, and are delivered on time and within budget.

In this role, you will help develop the annual marketing plan and have direct
visibility to top leadership. Additionally, you will have direct interaction
with Marketing and E-Commerce Vice Presidents and Senior Vice President. This
individual may at times also lead large-scale presentations.

Requirements

• deep understanding of loyalty programs
• understanding of marketing strategies
• understanding of consumer behavior

Responsibilities

• overall project management of all loyalty program and direct marketing initiatives
• leading internal and external teams
• maintaining deadlines
• escalating issues to the Director appropriately
• communicating status and needs clearly across teams
• ensuring marketing strategies and communication support AutoZone’s business goals
• meet all legal requirements
• delivered on time and within budget
• help develop the annual marketing plan

Benefits

• Competitive pay
• Unrivaled company culture
• Medical, dental and vision plans
• Exclusive discounts and perks, including an AutoZone in-store discount
• 401(k) with company match and Stock Purchase Plan
• AutoZoners Living Well Program for free mental health support
• Opportunities for career growth
• Paid time off
• Life, and short- and long-term disability insurance options
• Health Savings and Flexible Spending Accounts with wellness rewards
• Tuition reimbursement

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed