Senior Marketing Manager

JLL

2d•Onsite

About The Position

JLL empowers you to shape a brighter way . Our people at JLL and JLL Technologies are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong. Whether you've got deep experience in commercial real estate, skilled trades or technology, or you're looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward. Senior, Retail Marketing Manager The Marketing Manager is responsible for leading the campus's marketing plan in support of the property's strategic goals. The Marketing Manager will ensure JLL's marketing platforms (Marketing for Leasing, Marketing for Sales, Marketing for Revenue), tools and Core Practices are effectively employed to drive results and maximize client satisfaction. This role also oversees the marketing & engagement management for a luxury mixed-use property (Retail, Office, Multifamily) and leads and executes engagement programming and activities for tenants, local community, and office tenants at the property. Additionally, this position supervises and manages a Marketing Manager who handles community engagement and event space management responsibilities.

Requirements

Proven track record in developing and implementing successful marketing campaigns and initiatives
Strong leadership skills to effectively manage a marketing team
Ability to think strategically and analytically, with a deep understanding of market trends and customer insights
Proficient in digital marketing strategies and tactics, including social media, content marketing, and SEO
Experience in brand management and building brand awareness
Proficient in market research and analysis to identify target markets and customer segments
Knowledge of marketing automation tools and CRM systems
Strong project management skills to oversee multiple marketing initiatives simultaneously
Ability to collaborate effectively across departments and work with cross-functional teams
Results-oriented mindset with a focus on achieving measurable goals and driving ROI from marketing efforts
Strategic understanding of campus scheduling systems and operational management platforms
Complete knowledge of Microsoft Office Products: Excel, Word, PowerPoint
Ability to learn employer specific web-based software systems
Knowledge of marketing fundamentals and market research
Excellent interpersonal communication skills (verbal and written)
Special event coordination and management experience
Ability to multi-task
Sales/negotiation skills a plus
Experience in managing budgets and reviewing financial reports
Flexibility to work varied schedules including weekends and evenings
Strong team player
Bachelor's degree in marketing or related field
Years of relevant experience - Minimum of 7-10 years of experience in marketing, with a focus on strategic planning and execution