Senior Marketing Manager | Full-Time | Rupp Arena

Oakview Group•Lexington, KY

76d•$60,000 - $70,000

About The Position

OVG has an excellent and immediate opening for a Senior Marketing Manager at Central Bank Center, Rupp Arena, the Lexington Opera House, and CommonSpirit Health Stage in Lexington, KY. Central Bank Center is a convention and event destination located in downtown Lexington. The convention center complex also includes the iconic Rupp Arena and the historic Lexington Opera House.

Requirements

Bachelor's degree in business administration, marketing or an equivalent combination of education and experience in field
A minimum of 3-5 years of related work experience
Excellent copywriting skills
Independent decision-making skills; ability and knowledge to apply judgement in resolving problems of moderate scope and complexity
Must be well-versed in all major platforms and stay current on emerging trends and updates.
Keen knowledge of all Microsoft Office applications
Highly organized, resourceful, quick learner, and able to handle multiple projects simultaneously
Ability to work a flexible schedule, including evenings, weekends and holidays
Ability to lift/push/pull, carry or otherwise move up to 15 pounds
Must be adaptable with the ability to work under pressure to meet deadlines.
Strong verbal and written communication skills, with an expert ability to present and communicate new ideas and concepts
Extremely organized and detail-oriented, resourceful, quick learner and able to handle multiple projects simultaneously
A high degree of personal integrity and consistently put the interests of the organization first.

Nice To Haves

Prior Sports and Entertainment Industry experience preferred

Responsibilities

Plan and execute effective marketing campaigns specific to each family show, concert, or sporting event to maximize attendance and ticket revenue
This includes but is not limited to media planning, negotiating, buying, promotion implementation, publicity, database marketing, trade media allocation, digital marketing, campaign budgeting, and settlement preparation
Initiate, develop, and maintain relationships with national and local promoters and media partners
Organize and communicate event marketing efforts and initiatives, including but not limited to marketing material (admats, digital assets, etc.) distribution, PR and media needs, and ticketing promotions
Serve as the on-site representative for designated events (e.g., duties may include serving as a venue PR representative, media escorting, sponsor and/or promotional partner implementation, media partner implementation, etc.)
Manage and support the growth of the Marketing Assistant and Intern program
Correspond with promoters and departments on day-to-day activity before and during the event
Keeps manager, and if appropriate, others informed of progress and obstacles in a proactive manner