Senior Marketing Lead - Owned Media Acquisition

Sling Tv • Englewood, CO

123d • $83,950 - $119,900

About The Position

EchoStar is reimagining the future of connectivity. Our business reach spans satellite television service, live-streaming and on-demand programming, smart home installation services, mobile plans and products. Today, our brands include Boost Mobile, DISH TV, Gen Mobile, Hughes and Sling TV. Our marketing and advertising teams bring a unique blend of skills to tell the DISH and Sling story. Whether coordinating high-level messaging for the C-suite, interacting with journalists to drive breaking news or launching a campaign around our latest innovation, our team lends their voice to the future of communication.

Requirements

• Bachelor's degree in marketing, communications, or a related field
• 4-6 years of experience in a relevant marketing role
• Proven experience in developing and executing strategic marketing communications, including email and SMS campaigns
• Proficiency in Adobe, Tableau, and RedPoint
• Demonstrated ability to implement data-driven performance marketing strategies to drive incremental growth
• Experience with A/B testing and working with owned media
• Strong skills in upward management and data storytelling
• Excellent organizational and planning skills with a strong work ethic and motivation
• Ability to work collaboratively as a team player and player-coach

Responsibilities

• Develop and implement strategy for automated and strategic communications across media channels, including email, push notifications, in-app messaging, and SMS
• Collaborate with product, data warehouse, and analytics teams to prioritize and execute new capabilities aimed at increasing restart conversions
• Manage relationships with third-party vendors and oversee budgets for prospecting email campaigns and SMS capture
• Utilize Adobe, Tableau, and RedPoint tools to drive data-driven performance marketing strategies
• Conduct A/B testing and incremental measurement to optimize communication effectiveness
• Apply expertise in owned media and FAST experience to enhance campaign performance
• Create and present data-driven performance reports to upper management

Benefits

• Versatile health perks, including flexible spending accounts
• HSA
• 401(k) Plan with company match
• ESPP
• Career opportunities
• Flexible time away plan

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Religious, Grantmaking, Civic, Professional, and Similar Organizations
• Education Level: Bachelor's degree