Senior Marketing Director, Immunology Growth Portfolio & Customer Engagement

AstraZeneca • Wilmington, NC

45d • Onsite

About The Position

At AstraZeneca, we put patients first and strive to meet their unmet needs worldwide. Working here means being entrepreneurial, thinking big and working together to make the impossible a reality. If you are swift to action, confident to lead, willing to collaborate, and curious about what science can do, then you’re our kind of person. The Senior Marketing Director, LCM Portfolio & Customer Engagement Immunology is the US marketing lead for future Saphnelo® indications, responsible for shaping and executing brand strategies across AstraZeneca’s innovative Immunology portfolio. In addition, this role will drive strategic engagement across the external scientific community and elevate AstraZeneca’s leadership in Immunology. Reporting to the Executive Marketing Director, you will lead a marketing and customer facing team and collaborate closely with HCP & Consumer Marketing, Sales, Market Access, Medical Affairs, Global teams, and Corporate Affairs. This position is based in Wilmington, DE. With a clear focus on Future indication brand management & scientific advocacy, you will oversee efforts to advance our brand strategy and maintain relationships with External Scientific Experts (ESEs), ensuring their insights inform commercial strategies and strengthen the brand’s presence across Rheumatology, Dermatology, Nephrology, and Pulmonology. This position requires a visionary leader capable of energizing cross-functional teams, fostering a culture of collaboration, and delivering strategic impact in an evolving therapeutic space.

Requirements

• Pre-launch to Launch brand marketing experience
• Proven strategic planning and enterprise leadership
• Growth & Innovation mindset
• Demonstrated clinical / scientific acumen tied to commercial business strategy
• Stakeholder management and collaboration
• Advanced relationship-building skills with external scientific experts and HCPs
• Strong communication, negotiation, and presentation abilities
• Demonstrated success in change management and team collaboration skills
• Agile problem-solving and adaptability within dynamic, fast-paced environments
• Bachelor’s degree required
• 10+ years’ relevant experience in pharmaceutical or biotech industry
• Experience in multiple commercial functions (Marketing, Sales, Market Access, Commercial Operations, Medical Affairs)
• People Leadership experience in leading Headquarter Marketing and customer facing teams
• Prior success in pre launch / launch brand strategy and cross-functional execution
• Based in Wilmington, DE; willingness to travel (approx. 35%)

Nice To Haves

• Established relationships with Rheumatologists strongly preferred
• Prior Immunology and/or multi-indication launch experience

Responsibilities

• Provide strategic direction for the Immunology marketing team and Regional Customer Directors, guiding future Saphnelo® indication launches and deepening customer and HCP engagement
• Lead the development and execution of commercial strategies, including brand positioning, go-to-market models, and launch plans for multiple Saphnelo® indications
• Develop and implement US commercial plans in partnership with medical and evidence teams to maximize multi-indication success
• Manage cross-functional US/global teams to ensure readiness and successful execution of launch initiatives, marketing deliverables, and stakeholder engagement
• Oversee peer-to-peer interactions, congress/conference planning, and sales meetings through a field-facing team of Regional Customer Directors
• Build and expand the External Scientific Expert engagement and advocacy development plan, driving ESE recognition and brand presence in key specialty areas
• Identify, develop, build the strategy for relationship management with current and future ESEs, leveraging their insights to strengthen brand strategy and market leadership
• Lead the team to develop and execute the National Congress strategy, overseeing all marketing activities and compliance for congresses and speaker programs

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees