About The Position

HSB has a great opportunity on the team for a Senior Market Research Content Developer. This position is located in our Hartford, CT Office with a hybrid work schedule. In this position you are responsible for executing the HSB Innovation & Customer Experience research team's digital insight strategy, a comprehensive effort intended to optimize research communications & marketing, enhancing insight availability within HSB. In partnership with other team members, help manage and plan the tools that enable this strategy. Work to translate a wide range of new and existing internal and externally developed market research content into engaging text and visual-based stories. These stories are meant to foster a deeper understanding of current and future trends and competitive impacts within the customer landscape, ultimately helping power organizational efforts to improve products and innovate. Additionally, conducts external market research and authors original content that is designed to be highly digestible/consumable for the organization. Partners with subject matter experts in the organization to develop research that generates awareness and knowledge of key developments affecting our business.

Requirements

  • Bachelor's degree or equivalent in Marketing, English, Communications, Business or another similar field
  • Minimum 5+ years relevant work experience
  • Strong writing experience a requirement
  • Strong ability to create engaging stories based on synthesis of supporting information
  • Strong skills in Microsoft PowerPoint, along with good design sensibilities, required
  • Personal work organization, communication and project management skills required
  • Presenting and communicating effectively to internal business partners required

Nice To Haves

  • Master's degree a plus
  • Familiarity in working with technical platforms and software systems preferred
  • Industry and business trend analysis skills preferred
  • Excel knowledge desired
  • Experience in market research preferred
  • Experience building solid cross functional partnerships and presenting compelling insights a plus

Responsibilities

  • Executing the HSB Innovation & Customer Experience research team's digital insight strategy
  • Optimize research communications & marketing
  • Enhancing insight availability within HSB
  • Manage and plan the tools that enable this strategy
  • Translate a wide range of new and existing internal and externally developed market research content into engaging text and visual-based stories
  • Foster a deeper understanding of current and future trends and competitive impacts within the customer landscape
  • Power organizational efforts to improve products and innovate
  • Conducts external market research and authors original content
  • Partners with subject matter experts in the organization to develop research that generates awareness and knowledge of key developments affecting our business.
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