About The Position

Position Summary... The Senior Manager, Brand Engagement Strategy, leads the approach to brand engagement, focusing on scale, impact, and long-term trust. It brings together insights from brand interactions and infringement trends to inform priorities, serves as an escalation point for complex brand issues, and engages directly with key brands and industry groups to strengthen relationships. By translating brand feedback into strategic improvements across enforcement processes and tools, the role helps drive measurable outcomes and continuous improvement in how Walmart partners with and protects brands. What you'll do... Our team ensures the integrity of Walmart’s marketplace by empowering brand owners through a trusted Brand Portal. We collaborate with rights holders to address intellectual property concerns, providing tools and guidance to protect their brands. By proactively managing operations and expanding the Brand Portal globally, we enhance experiences for customers, sellers, and brand partners. Our approach supports compliance with regulatory requirements and fosters a secure, reliable environment aligned with Walmart’s commitment to ethical standards across markets. This team values leadership, communication, and strategic governance to uphold these objectives effectively. The above information has been designed to indicate the general nature and level of work performed in the role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job. The full job description can be made available as part of the hiring process.

Requirements

  • 3-5+ years of experience in brand engagement, brand protection, trust & safety, compliance, or IP-related roles, ideally within an eCommerce, marketplace, or platform environment
  • Demonstrated experience engaging with brands, including existing relationships with strategic brands
  • Strong understanding of intellectual property protection challenges in digital marketplaces, with the ability to translate brand needs into scalable solutions
  • Proven ability to develop and lead strategic initiatives or programs
  • Excellent communication and stakeholder management skills, with the ability to influence cross-functional partners and senior leaders
  • Experience working across multiple teams and functions in matrixed organizations
  • Strong analytical and problem-solving skills, with the ability to prioritize impact and drive continuous improvement
  • Bachelor's degree in Business, Human Resources, or related field and 4 years’ experience in compliance, ethics, legal, project management, or related area OR 6 years’ experience in compliance, ethics, legal, project management, or related area.
  • 2 years’ supervisory experience.
  • 3 years’ experience using intermediate functionality of Microsoft Office.

Nice To Haves

  • Masters: Business Administration
  • Project Management - Project Management Professional - Certification

Responsibilities

  • Develop and lead a scalable and impact-driven brand engagement program, including prioritization frameworks and success metrics
  • Analyze patterns across brand interactions and IP infringement issues to inform strategic initiatives
  • Engage directly with key brands to build trusted relationships and address complex IP issues
  • Serve as a strategic escalation point for brand engagement needs, helping drive resolution across internal partners
  • Advise on engagement with industry and brand associations to improve brand relationships and position Walmart as a trusted partner in IP protection
  • Translate brand feedback and needs into actionable recommendations for proactive enforcement and tool enhancements
  • Define and track KPIs to measure program effectiveness and improve outcomes

Benefits

  • At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet.
  • Health benefits include medical, vision and dental coverage.
  • Financial benefits include 401(k), stock purchase and company-paid life insurance.
  • Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
  • Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
  • You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
  • Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
  • Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
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