Senior Manager, Regional Market Development North America | Laboratory Products Group

Thermo Fisher Scientific • Asheville, NC

13d

About The Position

At Thermo Fisher Scientific , you’ll discover meaningful work that makes a positive impact on a global scale. Every day, our colleagues bring our Mission to life - enabl ing our customers to make the world healthier, cleaner and safer. We provide our teams with the resources needed to achieve individual career goals while helping to take science a step beyond by developing solutions for some of the world’s toughest challenges, like protecting the environment, making sure our food is safe or helping find cures for cancer. Some key information We are se e king a Senior Manager, Regional Market Development , to lead demand generation and regional marketing strate gy for the North America market within our Laboratory product Business. This is a high-impact leadership role responsible for translating the global strategy into regional execution, accelerating growth, and strengthening Thermo Fisher Scientific’s market leadership across the region. You will lead a regional marketing team and work in a highly matrixed environment across Global Market Development, Product Management, Digital Marketing, Marketing Operations, and Sales. You will develop and execute integrated, customer-centric marketing strategies that drive pipeline , support new product introductions, and enable commercial success across direct and channel sales models.

Requirements

• Advanced Degree plus 6 years of experience, or Bachelor's Degree plus 8 years of experience in marketing with demonstrated success in strategic planning and execution
• 3+ years of people management experience leading teams
• Deep understanding of marketing fundamentals including segmentation, positioning, and integrated campaign development
• Strong analytical skills with ability to derive insights from market data and metrics
• Demonstrated success in digital marketing across multiple channels (web, social, email, search)
• Experience developing and executing successful product launches and go-to-market strategies
• Excellent project management abilities with track record of delivering results in matrix environment
• Outstanding written and verbal communication skills and stake holder management
• Proven ability to build relationships and collaborate across functions and geographies
• Proficiency with marketing automation platforms, CRM systems, and analytics tools
• Strong business acumen with customer-centric mindset
• Ability to travel up to 25%

Nice To Haves

• Experience in life sciences, biotech, pharmaceutical or related scientific industries preferred

Responsibilities

• Lead and inspire a high-performing North America regional marketing team , delivering sustained revenue growth and demand generation results.
• Own the North America regional marketing strategy and operating plan , aligned with global priorities and regional business objectives .
• Translate deep customer and market insights into compelling, differentiated campaigns with a strong customer-first mindset.
• Partner closely with Global Marketing, Product Management, Digital Marketing and Sales to develop and execute integrated marketing programs.
• Drive successful New Product Introductions (NPIs) across North America, ensuring strong launch readiness, adoption, and revenue performance.
• Collaborate with Marketing Operations to deploy multi-channel campaigns across digital, field, partner, and event channels, maximizing reach and ROI.
• Enable sales teams and channel partners with effective messaging, tools, training, and campaign support to accelerate pipeline and close rates.
• Monitor and analyze marketing performance, market trends, customer segments, and competitive dynamics , adjusting strategies to exceed growth targets.
• Present insights, results, and recommendations to senior stakeholders and executive leadership .
• Manage and optimize the regional marketing budget , ensuring efficient investment and strong return on marketing spend.

Benefits

• We offer competitive remuneration , annual incentive plan bonus, healthcare, and a range of employee benefits.
• Thermo Fisher Scientific offers employment with an innovative, forward-thinking organization, and outstanding career and development prospects.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Number of Employees: 5,001-10,000 employees