Senior Manager, Product Marketing

Bilt • New York, NY

10d

About The Position

As a Senior Manager of Product Marketing for Payments and Banking, you will own the full customer narrative across two of Bilt's most critical product features — the end-to-end lifecycle of how members pay rent and mortgage through Bilt, and activation and retention strategy for our newly launched card program.

You'll develop and drive clear, compelling messaging and user journeys across every touchpoint, turning complex financial products into intuitive, motivating experiences that educate members, drive adoption, and sustain long-term engagement.

Requirements

• 4+ years of marketing experience
• Experience at a fintech or adjacent category.
• Driven, hard-working, self-starter who can thrive in a fast-paced environment
• Experience with copywriting, deck/asset creation, and an eye for design
• Ability to understand complex products, customer needs, brand voice, and marketing channel mechanics
• Cross-functional coordination and strong interpersonal skills
• Organized and detail-oriented
• Ability to work quickly and efficiently in high-pressure situations

Responsibilities

• Manage go-to-market strategy across new feature and benefit launches through messaging development, customer journey strategy, and asset creation.
• Own the timeline and core milestones for go-to-market deliverables to ensure a smooth and on time launch.
• Ensure impactful, relevant, and consistent messaging related to existing products across all always-on customer channels, updating as the product evolves.
• Create and maintain training & informational materials to educate and activate partners on both new and existing benefits/product features.
• Partner cross-functionally to determine creative ways to bring Bilt’s products and benefits to life across our site, app, lifecycle channels, brand channels, media opportunities, experiences, and more.
• Collaborate with marketing counterparts at partner companies to bring initiatives to life with their approval.
• Analyze campaign and product performance and use results to iterate on product marketing strategy.

Benefits

• Compensation - We offer a competitive salary with a meaningful stake in the company via equity and our performance bonus program
• Health insurance for you (& your loved ones) from day one - Enjoy a One Medical Membership, wellness stipends, family programs and more, on us. We’ve got you and your family covered from day one.
• 401k plan with a match - Retirement may feel more like a pipe dream than a reality but we’re here to help you get there.
• Commuter FSAs - We believe the best ideas come from being together in one place. We just don’t think getting there should be so expensive.
• UNLIMITED PTO - Because we believe that working hard shouldn’t mean always working. Take time for you as often as you need it.
• Exclusive Employee only Bilt Points - We give our employees unique opportunities to earn points throughout their time at Bilt.
• Team Events - We believe in human connection so we hold events to help our employees break from the monotony of the typical work week.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed