Senior Manager, Marketing - Products & Experiences

Brooklyn Sports & Entertainment•New York, NY

48d•$90,000 - $110,000•Onsite

About The Position

Brooklyn Sports & Entertainment creates bold, authentic, and unforgettable experiences that redefine sports, entertainment, and hospitality, The Brooklyn Way. As the parent company of marquee properties including the Brooklyn Nets, NY Liberty and Barclays Center, Brooklyn Sports & Entertainment operates at the intersection of live entertainment, premium hospitality, and community engagement. As it expands its existing portfolio, Brooklyn Sports & Entertainment now includes a media portfolio including Type.Set.Brooklyn and BK Mag, as well as Brooklyn Wine Club, and a hospitality business developing several location-based entertainment properties. Whether on the court, on stage, or in the workplace, Brooklyn Sports & Entertainment is driven by a pursuit of excellence—constantly evolving, innovating, and pushing boundaries to elevate its business and expand its fan base. The company is deeply committed to fostering a culture of belonging and inclusion, both internally and across its communities, ensuring that every interaction reflects its values of growth mindset, integrity, accountability and care. We are guided by our core values: Integrity: Be intellectually honest at all times. Demonstrate the highest professional and ethical standards. Care: Care for everything and everyone around us. Practice empathy, respect, and inclusion to promote an environment of excellence and success. Growth Mindset: Develop ourselves and those around us. Experiment, learn, and improve from everything we do. Accountability: Deliver on our word, take responsibility for our actions, and work in the interest of our team. The Senior Marketing Manager - Products & Experiences will support marketing for the Products & Experiences department at Brooklyn Sports & Entertainment. This role will help grow new businesses in sectors including Digital Media, Live Experiences, and Consumer Products and will help drive go-to-market campaigns, manage cross-functional deliverables, coordinate with internal and external partners, and ensure projects are executed on time and within budget. The ideal candidate is a creative and organized marketer who is comfortable managing multiple projects simultaneously, and has a strong interest in launching new brands, products, and experiences. They will report into the VP, Marketing - Products & Experiences.

Requirements

5-7 years of marketing experience (sports, entertainment, lifestyle, or consumer brand experience a plus).
Excellent written, verbal, and presentation skills; ability to create clear and compelling decks, briefs, and recaps.
Proficiency with digital and social media platforms; experience in managing paid campaigns across META and Google a plus.
Strong analytical skills; ability to measure and report on campaign performance.
Bachelor’s degree in Marketing, Communications, or related field.

Responsibilities

Support the development and execution of integrated marketing plans for Products & Experiences properties (Digital Media, Live Experiences, and Consumer Products)
Collaborate cross-functionally with departments including Creative, Partnerships, Communications, and Ticketing; as needed, identify and manage external agencies/vendors.
Assist in building brand identities, visual assets, and campaign creative in partnership with internal design teams and external resources.
Manage day-to-day project timelines, deliverables, and communications across internal stakeholders and external partners.
Partner with digital marketing leads across organic social, paid media, email, and web to drive lead generation, audience engagement, and retention.
Monitor campaign performance and provide analysis to optimize against brand goals, including awareness, acquisition, and retention.
Work with the Data, Analytics & Insights team to evaluate campaign impact, generate audience insights, and conduct competitive/category research to inform strategy.
Support budget management by processing invoices, tracking expenses, and contributing to budget planning.