Senior Manager Marketing Analytics Forecaster

SimpliSafeBoston, MA
4hHybrid

About The Position

SimpliSafe is seeking a highly motivated, detail-oriented Senior Manager, Marketing Analytics to build, maintain, and continuously improve forecasts for the company’s most critical DTC metrics: sales, subscriptions, and key unit economics. This is a high-ownership, high-visibility individual contributor role. You will be the primary owner of daily and monthly forecasting, and a key contributor to quarterly outlooks and planning. You’ll partner with Marketing, Finance/FP&A, Supply Chain/Operations and Product to ensure forecasts are trusted, decision-ready, and tightly connected to real business levers. You’ll develop a deep understanding of the end-to-end customer funnel and subscriber lifecycle, translate promotions and marketing plans into forecastable drivers, and improve accuracy through better models, stronger assumptions, and systematic error analysis. You will be expected to proactively surface risks/opportunities and provide leadership with clear narratives on what changed, why, and what to do next.

Requirements

  • Bachelor’s degree in a quantitative field (Statistics, Mathematics, Economics, Computer Science, Operations/Supply Chain, Business Analytics). Master’s/MBA preferred.
  • 7+ years in forecasting, planning, or advanced analytics (with exposure to marketing measurement/analytics); strong preference for DTC and/or subscription businesses.
  • Advanced SQL and Python are required (complex data extraction, transformation, modeling, automation, reproducible analysis).
  • Strong forecasting toolkit: time series, regression/causal modeling, scenario/sensitivity modeling; experience with hierarchical forecasting a plus.
  • Strong grasp of marketing effectiveness measurement (incrementality, attribution limitations, media response, saturation).
  • Experience analyzing experiments (A/B, holdouts, geo tests) and translating results into planning assumptions.
  • Strong Excel/Google Sheets skills for stakeholder-ready scenario models.
  • BI proficiency (Tableau preferred) for both dashboard building and self-serve reporting.
  • Executive-ready communicator turns complex modeling into clear decisions, tradeoffs, and recommendations.
  • Strong business judgment in DTC/subscription mechanics: funnel dynamics, subscriber lifecycle, pricing/promotions, and operational constraints that affect realized demand and revenue.
  • Self-starter with high ownership independently identifies problems/opportunities, drives work to completion, and escalates risks early.
  • Thrives in ambiguity defines problems, builds structure, and delivers on a cadence without being micromanaged.
  • Influences without authority builds alignment across Marketing, Finance, Operations, Product, and Engineering.
  • Process-minded: builds repeatable systems, documentation, and governance others will use.

Responsibilities

  • Own the forecast (system + cadence)
  • Build driver-based models that leadership can trust
  • Forecast marketing impact + lead media measurement (incrementality-first)
  • Own Direct P&L tie-outs and performance attribution
  • Innovate and improve forecast accuracy over time

Benefits

  • A mission- and values-driven culture and a safe, inclusive environment where you can build, grow and thrive
  • A comprehensive total rewards package that supports your wellness and provides security for SimpliSafers and their families (For more information on our total rewards please click here)
  • Free SimpliSafe system and professional monitoring for your home.
  • Employee Resource Groups (ERGs) that bring people together, give opportunities to network, mentor and develop, and advocate for change.
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