Senior Manager, Market Access Strategy

Vertex Inc.Boston, MA
1dHybrid

About The Position

Vertex currently operates at the forefront of rare disease scientific innovation and has successfully developed and commercialized multiple breakthrough medicines for Cystic Fibrosis (CF). In addition to clinical development programs in CF, Vertex has more than a dozen ongoing research programs focused on the underlying mechanisms of other serious diseases including programs in Type 1 diabetes, hemoglobinopathies, APOL-1 Mediated Kidney Disease (AMKD), Duchenne Muscular Dystrophy, Pain, and Alpha-1 Antitrypsin Deficiency (AATD). The Market Access Strategy, Senior Manager is responsible for supporting optimal market access across all marketed CF products, primarily Alyftrek and Trikafta, through designing and executing high-impact initiatives across Payer, PBM, Specialty Pharmacy and other customer segments. The individual selected will be part of a team that creates and implements strategies to drive payer awareness of currently available Vertex CF medicines, supports the activities of our limited distribution specialty pharmacy network, creates insight driven resources, and provides best-in-class training and plan-of-action (POA) support. This role will work closely with Brand Marketing, Medical Affairs, Public Affairs, HEOR, Trade and Payer Account Management, and Field colleagues to ensure goal alignment and to meet corporate objectives.

Requirements

  • Bachelor’s degree required and MBA/Masters preferred
  • 3-5 years of US pharmaceutical industry experience with increasing responsibilities with 2-3+ years’ experience within payer marketing or brand marketing
  • Excellent communication and presentation skills to influence and collaborate with a diverse stakeholder community to achieve actionable and timely results, through establishing strong and sustainable relationships
  • Demonstrated experience in the operations of a limited distribution specialty pharmacy network on patient adherence, enhanced service contracting, and the impact of distribution channel inventory management
  • Demonstrated experience and knowledge of the healthcare reimbursement landscape and the shared and competing priorities for payers, PBMs, and manufacturers
  • Successful management of simultaneous, complex projects to completion in a fast-paced, cross-functional team environment
  • Strong analytical (qualitative and quantitative), strategic thinking, creativity & problem-solving skills
  • Self-starter and ability to work in a fast-paced work environment with a passion for collaboration across different functional stakeholders to deliver the best possible outcome

Nice To Haves

  • Agency experience is preferred with a successful track record of compliant and effective management of the LRM process

Responsibilities

  • Collaborates across the US Market Access team, Brand Marketing, HEOR, Medical Legal, Regulatory and other departments to develop US market access strategies and tactical plans to support CF portfolio activities associated with US label expansions, SP network patient adherence initiatives and improved payer access
  • Manages the agency of record to ensure quality submissions to the LMR (Legal Medical Regulatory) review team on time and within budget
  • Develops and executes best-in-class resources for specialty pharmacy accounts in the Vertex limited distribution network (LDN) that support patient adherence and SP enhanced services
  • Co-create resources to support field pull-through engagement with HCPs
  • Act as trusted, subject matter expert on US trade and distribution landscape to internal colleagues and external customers
  • Supports the Market Access Field Organization in customer segmentation strategy, planning and execution (eg training, account management tools/resources, and POA needs)
  • Leads insight generation efforts from the field team and data and analytics team to assist in the development of appropriate, educational messages and brand initiatives to drive the value narrative
  • Supports the Market Access Strategy - CF brand planning process to align with internal stakeholders and meet process deadlines and budget to plan and execute Trade ad boards
  • Accountable for CRM requirements and insight mining, CRC reviews, Customer Facing talking points and development of launch KPIs

Benefits

  • This role is eligible for an annual bonus and annual equity awards.
  • Some roles may also be eligible for overtime pay, in accordance with federal and state requirements.
  • At Vertex, our Total Rewards offerings also include inclusive market-leading benefits to meet our employees wherever they are in their career, financial, family and wellbeing journey while providing flexibility and resources to support their growth and aspirations. From medical, dental and vision benefits to generous paid time off (including a week-long company shutdown in the Summer and the Winter), educational assistance programs including student loan repayment, a generous commuting subsidy, matching charitable donations, 401(k) and so much more.
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