Senior Manager, Go-To-Market Finance

The Knot WorldwideNew York City, NY
10hHybrid

About The Position

WHAT WE DO MATTERS: At The Knot Worldwide, we champion celebration - and that starts with celebrating our people. Our employees are passionate dreamers, thoughtful doers, and lifelong learners who power meaningful moments for millions around the world. We’re united by authentic connection, shared purpose, and a deep commitment to the global community we serve. Here, flexibility and belonging go hand in hand with high performance. Driven by our core values, we believe the best ideas come from empowered teams: those who consistently collaborate with intention to design solutions, spark ideas, and drive impact. Our people are at the heart of our success. ABOUT THE ROLE AND OUR TEAM: The Financial Planning and Analysis (FP&A) team at The Knot Worldwide is the financial engine that partners with executive leadership to drive growth by providing comprehensive financial advice that enables informed, high-impact decision-making across our entire expansive family of brands and business models (2-Sided Marketplaces, eCommerce, Advertising, and Media). RESPONSIBILITIES: We are seeking a Senior Manager of Go-to-Market Finance who will serve as a key financial partner for our commercial leadership (Chief Revenue Officer and US Sales Leadership). This is a high-impact role focused on driving growth and GTM efficiency as the finance leader for our two largest marketplace businesses The Knot and WeddingWire.

Requirements

  • 8+ years of increasing responsibility in highly analytical roles such as Strategic Finance, Go-to-Market Finance, Investment Banking, Private Equity, Data Science, or Management Consulting (or 6+ years showing rapid career acceleration).
  • MBA and a Bachelor's degree (BA or BS) in Finance, Accounting, Business, Economics, STEM, or a highly analytical field (e.g., Engineering, Math, Statistics).
  • Deep understanding of competitive dynamics and the broader industry landscape; ability to connect daily operational decisions to long-term strategic goals.
  • Proven ability to build, refine, and maintain sophisticated financial models for existing businesses and new ventures.
  • Exceptional analytical and problem-solving skills, with the capacity to think creatively and critically about unstructured problems.
  • Exceptional written and verbal communication skills; capacity to translate complex technical analysis into a clear, compelling narrative that effectively influences C-level executives and non-finance stakeholders.
  • Confidence and skill to present effectively, describe complex deliverables, and communicate effectively with Senior Leadership.
  • Highly collaborative team player with strong relationship-building skills and a positive contributor to the team environment.
  • High-energy self-starter who is dedicated to driving toward goals and seeks new ways to assess and visualize data/performance that scales effectively.
  • Thrives in constant change and is able to work independently to manage multiple priorities, consistently delivering high-quality, precise work even under pressure and tight deadlines.

Responsibilities

  • Act as a partner to our Commercial Leadership team including Chief Revenue Officer (CRO) and US Sales Leadership guiding decision-making for The Knot and WeddingWire marketplaces.
  • Partner with the Pricing and Monetization leader to model, test, and analyze the financial impact of new business models and pricing strategies.
  • Own the financial modeling for all Go-to-Market motions continuously analyzing and reporting on key unit economic indicators such as LTV:CAC, CAC Payback Period, and Sales Efficiency.
  • Drive deep-dive cohort analyses to enhance the understanding of performance, developing new ways to view the business and track results.
  • Build and maintain sophisticated financial models to support strategic decisions, investment ROI, and other high-impact initiatives.
  • Assist in preparing and presenting financial analysis and key metrics for management, the Board of Directors, and investors.
  • Serve as a trusted advisor to leaders on resource allocation including headcount planning and expense management to drive efficient growth.
  • Lead ad-hoc, in-depth financial analysis and reporting projects to provide critical decision support for commercial leadership.
  • Champion the adoption of automation and AI tools within the finance function to enhance efficiency and analytical capabilities.

Benefits

  • We believe in a wide range of holistic offerings to support our employees so that they can live our values day in and day out. From mental wellbeing, physical health and financial planning, to engaging perks and discounts, we are in the business of celebrating and supporting the Moments that Matter, both in and out of the office.
  • We offer flexible vacation, generous parental leave, and prioritize initiatives that support the growth, development, and happiness of our people.
  • Together@TKWW is our approach to hybrid work. It’s designed to support how we work best: combining the flexibility we value with meaningful opportunities to connect in person.
  • Whether a role is Together@TKWW-eligible or not, we believe in purposeful moments to come together, build strong relationships, and drive bold ideas forward.
  • For Together@TKWW-eligible roles, this includes regular in-office time to foster collaboration and connection.
  • For roles not eligible for in-office expectations , we support connection through virtual collaboration and intentional gatherings.
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