Senior Manager Content

Williams-Sonoma • San Francisco, CA

8h • $112,100 - $133,150 • Onsite

About The Position

The Senior Manager, Content leads the strategy, development, and execution of Williams Sonoma Home’s editorial and digital content across ecommerce and organic social channels. This role oversees the social media team and is responsible for driving cohesive storytelling across site, social, and top-of-funnel marketing. The ideal candidate is passionate about interiors, furniture, and design, with a strong editorial eye and a performance mindset.

Requirements

• Bachelor’s degree in Marketing, Communications, Journalism, or related field
• 6+ years of experience in content strategy, editorial, or digital marketing
• Experience managing social media channels and direct reports
• Demonstrated editorial or feature writing experience
• Deep knowledge of interiors, decorating, and design trends
• Strong project management skills with the ability to prioritize in a fast-paced environment
• Effective interpersonal skills and ability to influence cross-functional stakeholders
• Excellent written and verbal communication skills
• Onsite in the San Francisco (Van Ness) office Monday–Thursday

Responsibilities

• Develop and execute seasonal content strategies aligned with brand merchandising themes and marketing campaigns, in partnership with the Creative Director
• Lead organic social strategy across platforms, overseeing content calendars, publishing cadence, and channel growth
• Manage and mentor the Associate Social Media Manager
• Define editorial priorities and identify new content opportunities to enhance the customer shopping journey
• Own buying guides, product groupings, and seasonal editorial features
• Identify opportunities to amplify content across digital and social channels
• Leverage existing creative assets while identifying opportunities for new content development
• Collaborate cross-functionally with Site Merchandising, Creative, PR, and Williams Sonoma Kitchen teams to drive integration and alignment
• Optimize onsite content destinations to improve discoverability, engagement, and conversion
• Write and edit headlines and top-of-funnel marketing copy
• Monitor performance metrics across ecommerce and social channels, translating insights into actionable recommendations

Benefits

• A generous discount on all WSI brands
• A 401(k) plan and other investment opportunities
• Paid vacations, holidays, and time off to volunteer
• Health benefits, dental and vision insurance, including same-sex domestic partner benefits
• Tax-free commuter benefits
• A wellness program that supports your physical, financial and emotional health
• In-person and online learning opportunities through WSI University
• Cross-brand and cross-function career opportunities
• Resources for self-development
• Advisor (Mentor) program
• Career development workshops, learning programs, and speaker series

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level