Senior Manager Commercial Strategy Planning & Distributor Enablement
About The Position
You may know McCormick as a leader in herbs, spices, seasonings, and condiments – and we’re only getting started. At McCormick, we’re always looking for new people to bring their unique flavor to our team. McCormick employees – all 14,000 of us across the world – are what makes this company a great place to work. We are looking to hire a Senior Manager Commercial Strategy Planning and Distributor Enablement immediately in a Hybrid (50/50) capacity at our Global Headquarters in Hunt Valley, Maryland. The Senior Manager Commercial Strategy Planning & Distributor Enablement will own the strategy planning “engine” for a distributor-led international business. This role connects regional category/brand teams, consumer insights, and commercial leaders to define where to play and how to win, then translates strategy into scalable distributor-ready materials. The role also leads the Distributor Portal as the central system for commercial content, ensuring consistent, high-quality information sharing with internal teams and external distributor partners worldwide.
Requirements
- Undergraduate (BA/BS) degree.
- 8–12+ years in Commercial Strategy, Sales, Commercial Excellence/PMO, Category Management, Marketing or Consumer Insights.
- Expert understanding of the CPG or FMCG industry sector.
- Strong facilitation skills; able to lead cross-regional planning and align diverse stakeholders.
- Proven experience translating insights and strategy into practical field tools and training materials.
- Experience managing a content platform/portal (or similar knowledge system) with governance and adoption focus.
- Clear, assertive communicator with strong collaboration and “ways of working” improvement mindset.
- Analytical and structured; comfortable building simple business cases and prioritization frameworks.
- Travel 15 - 25% internationally.
Responsibilities
- Lead the development of category training and strategy materials in collaboration with regional units and Category/Brand Managers.
- Reuse and adapt existing content (global/regional) and create new modules where gaps exist.
- Convert strategy into clear, distributor-ready tools: category playbooks, selling stories, fact sheets, product guides, activation examples, and training decks.
- Maintain a structured training calendar and ensure materials are updated, approved, and easy to deploy across markets.
- Lead category where-to-play work with regional input: market opportunities, channel priorities, shopper/consumer needs, and competitive whitespace.
- Partner with Consumer Insights and regional commercial teams to size opportunities, define hypotheses, and build simple business cases.
- Translate insights into prioritized initiatives and roadmaps that distributors and commercial teams can execute locally.
- Own Distributor portal development, structure, and administration as the primary communication and enablement platform.
- Define information architecture, content standards, tagging, version control, access/permissions, and publishing cadence.
- Coordinate content contributions from Category, Marketing, Sales, Finance, and Supply Chain to ensure completeness and consistency.
- Drive adoption: onboarding, usage guidelines, feedback loops, and continuous improvements to usability and relevance.
- Define and enforce what information is approved for external sharing with distributors and their customers (retailers, wholesalers, brokers).
- Establish workflows for content review/approval (Commercial + Legal/Compliance as needed) and maintain a single source of truth.
- Ensure consistent messaging, claims discipline, and standardized templates across countries and distributor partners.
Benefits
- 401k
- health insurance
- paid time off
- Competitive compensation
- Career growth opportunities
- Flexibility and Support for Diverse Life Stages and Choices
- Wellbeing programs including Physical, Mental and Financial wellness
- Tuition assistance
- Comprehensive health plans covering medical, vision, dental, life and disability benefits
- Family-friendly benefits such as paid parental leave, fertility benefits, Employee Assistance Program, and caregiver support
- Retirement and investment programs including 401(k) and profit-sharing plans
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
