Senior Manager, Client Experience Digital

DNA•New York, NY

15h•$100,000 - $115,000

About The Position

dna has an opportunity for a proven communications professional with 6+ years of social and digital media experience to join our team as a Senior Manager in our growing digital healthcare practice. The ideal candidate will have previous digital healthcare experience, and is a motivated, proactive team player who is strong in account management, content development and creative thinking. He/she possesses a thorough understanding of the client's business, the healthcare and pharmaceutical industries, digital and social media, measurement and communications strategies. If that is you, let’s talk! dna prides itself on delivering an employee experience that makes a difference. We invest in our team and put culture front and center through a variety of programs, policies and events. It’s all about growth and opportunity. If you are looking for a company where you will have the chance to contribute, grow and set a career path that meets your interests and delivers on your ambitions, dna is an ideal employer. We are small meets big – giving our clients and employees the benefits of both. As a global agency, we have staff in 10 markets on four continents. Yet, our close-knit agency environment will ensure that you will have ample opportunity for visibility with senior management who will make a personal investment in your career. And, as part of a large global IPG network with seamless integration with our sister agencies, such as Weber Shandwick and large advertising agencies, you’ll have access to world class resources and endless exposure to the most cutting-edge marketing approaches. If you are ambitious, energetic and excited to have a voice in shaping an agency and the future of healthcare communications, we hope you’ll join us. We’re an agency whose fast pace of growth and influence, is matched only by the advancement opportunities we offer our employees. dna – Health Means Everything.

Requirements

5-6 years of experience within the digital marketing industry (e.g., PR, digital, ad agency, etc.) with a strong understanding of integrated strategies
3+ years team management experience leading small groups and projects
Bachelor’s Degree
Have excellent organization and time management skills
Have very strong written and verbal communications skills
Be able and eager to quickly learn new systems, tools, approaches and platforms

Responsibilities

Support day-to-day social strategy for a major client across a portfolio of brands, becoming an expert on our clients’ business and understanding how their communications objectives help achieve business goals.
Write content briefs, oversee social media content calendars and develop project timelines
Oversee content production from concept to execution to measurement
Counsel and advise internal and client teams on integrated digital marketing strategy and execution
Develop project plans, calendars, and workflow processes for a variety of tactics, including social and digital media (long-form editorial content, blogging, microsites, social networks, syndication, etc.) and provide senior client counsel
Develop cross-channel digital marketing strategies, working closely with different teams including creative, paid media, planning and PR
Offer a strong understanding of digital analytics and measurement and performance-driven insights
Maintain a keen interest in current industry trends, and act as a thought leader in elevating these trends to directly and indirectly affect clients and our digital health practice
Generate new ideas and opportunities to ensure client program success
Be a demonstrated self-starter and work well within a highly collaborative, multi-disciplinary team to deliver client success
Manage multiple projects at various stages simultaneously, while managing budgets and staffing around programs and campaigns