Senior Manager, Campaign Optimization - Project Lead - Walmart Connect

Walmart•San Bruno, CA

About The Position

The Senior Manager, Campaign Optimization – Project Lead will be tasked with leading critical projects that will enable Walmart Connect Display & Search Optimization to support the increase and growth of Walmart Connect product offerings.

Requirements

Bachelor’s Degree
6+ years of experience in programmatic buying, search, O&O site optimization, programmatic planning/strategy, digital media planning or buying, digital ad ops or trafficking, analytics, or digital campaign management OR 6+ years’ experience in project management, operations management, or related area
Experience with Demand Side Platforms (e.g., Walmart Ad Center, The Walmart DSP, The Trade Desk, Meta, Pinterest, TikTok, Amazon DSP, Xandr/AppNexus, DV360, Verizon, Amobee, Adelphic/Viant, etc.) and/or digital ad-server technology (e.g. Google Campaign Manager, Google Ad Manager, Sizmek, etc.)
Understanding of CTV/OTT, rich media, dynamic creative, mobile and video ad units
Strong presentation skills
Strong verbal and written communication skills
Passion for digital media and advertising technology
Attention to detail and creative thinking
Team player who enjoys working in a collaborative, open environment
Extremely organized
Start-up mentality
Proactive and make decisions quickly
Strong sense of urgency and ownership

Responsibilities

Coordinates testing new products, platforms, inventory, creative formats, and optimization strategies to help evolve Walmart Connect’s offerings
Manages the development and implementation of processes for testing new products, new features, or feature enhancements
Owns evaluation, prioritization, implementation and execution of new products/new features, assessing risks, collecting and managing testing-team feedback, determining launch requirements, determining in consultation with other leads the strategic direction and goals for launch, and identifying barriers and obstacles that may impact performance, execution, and/or adoption across Display & Search products
Builds relationships and visibility with Optimization leadership, Product leadership, and Operations & Client Services leadership through presenting key project updates, recommendations, unique findings, technical requirements, feature requirements, best practices, etc. and generally representing the voice and needs of the Optimization team in cross-functional discussions
Supervises the development of Standard Operating Procedures (SOPs) and training materials for the Optimization team and cross-functional teams as needed, ensuring alignment across executional cross-functional counterparts and offshore teams, and ensuring clarity and consistency in execution and support of new products or features.
Is a programmatic subject matter expert for Walmart Connect
Maintains relationships with platform partners to keep current on new products, new features, pricing, and innovation

Benefits

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet.
Health benefits include medical, vision and dental coverage.
Financial benefits include 401(k), stock purchase and company-paid life insurance.
Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes.
The amount you receive depends on your job classification and length of employment.
It will meet or exceed the requirements of paid sick leave laws, where applicable.
For information about PTO, see https://one.walmart.com/notices .Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities.
Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates.
Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment.
Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart .