Campaign Optimization Manager

Prodege • El Segundo, CA

2d • $70,000 - $85,000

About The Position

Strategic Imperative: The Campaign Optimization Manager at Prodege ensures a robust alignment of revenue operations with strategic business goals. This pivotal role maximizes gross profit and operational efficiency by optimizing user yield in performance marketing. By working closely with Sales, Account Management, AdOps, and Prodege’s Partner Network Management, the Specialist ensures continuous reporting, seamless operations, and solid client support — delivering measurable impact to Prodege’s bottom line. The ideal candidate will have a proven track record managing complex reporting, data analysis, forecasting, and modeling, primarily within adtech or market research domains. A desire for ongoing career growth is key. Prodege: A cutting-edge marketing and consumer insights platform, Prodege has charted a course of innovation in the evolving technology landscape by helping leading brands, marketers, and agencies uncover the answers to their business questions, acquire new customers, increase revenue, and drive brand loyalty & product adoption. Bolstered by a major investment by Great Hill Partners in Q4 2021 and strategic acquisitions of Pollfish, BitBurst & AdGate Media in 2022, Prodege looks forward to more growth and innovation to empower our partners to gather meaningful, rich insights and better market to their target audiences. As an organization, we go the extra mile to “Create Rewarding Moments” every day for our partners, consumers, and team. Come join us today!

Requirements

• Three or more (3+) years in operational management within adtech, market research, or performance marketing.
• Proven cross-departmental collaboration and clear communication skills.
• Advanced organizational skills, time management, and task prioritization to meet deadlines.
• Proficiency in data analysis with tools such as PowerBI, Snowflake, Sigma, Metabase.

Nice To Haves

• Bachelor’s degree in a related field or equivalent education/professional experience is highly preferred.
• Prior experience with product development is preferred.

Responsibilities

• Manage daily performance metrics of each mobile game offer, tracking installs, reward payouts, conversion rates, caps, publisher sources, and gross profit margins.
• Identify optimization opportunities in high-margin geos, scalable sources, or reward-value sweet spots.
• Execute controlled tests like reward adjustments, geo expansions, and new network activations, optimizing offers within client constraints while enhancing gross profit.
• Manage traffic flow across networks by adjusting placements, optimizing caps, and responding to underperformance.
• Ensure accurate set-up, tracking, and monitoring of offers across teams through structured workflows and systems like JIRA.
• Collaborate with Sales, Account Management, AdOps, and others to align priorities and improvements.
• Participate in cross-team change-management initiatives to foster best practices and workflow improvements.
• Support change-management initiatives that strengthen campaign management processes across the organization.
• Analyze financial, performance, and user behavior trends to inform data-driven optimization decisions that increase margin and yield.
• Deliver clear daily, weekly, and monthly reporting on offer performance, including trend analysis, margin insights, and forecast variance for internal stakeholders.
• Work with leadership to automate repetitive tasks and enhance operational speed.
• Master Prodege’s adtech and internal tools, leveraging automation and AI-assisted workflows to reduce manual effort, improve accuracy, and scale decision-making.

Benefits

• Prodege offers a comprehensive benefits package to US Full-time employees including medical, dental, vision, STD, LTD and basic life insurance.
• Employees receive flexible PTO, as well as paid sick leave prorated based on hire date.
• US Employees have eight paid holidays throughout the calendar year.
• Employees receive an option to purchase shares of Company stock commensurate with their position, which vests over four years.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level