Senior Manager, Brand & Content

PrometheanAtlanta, GA
7d$129,000 - $160,000

About The Position

The strategic and visionary Sr. Manager, Brand & Content plays a critical role in our channel-led transformation. This position requires a strategic thinker with big ideas and the ability to balance vision with implementation and performance. The Sr. Manager leads the development and execution of a unified brand and content strategy across global markets. This role shapes the brand narrative to expand beyond K-12 into Higher Education and Workplace, driving awareness of Promethean’s full hardware and software ecosystem and delivering compelling content that resonates with customers and partners worldwide. You will lead a team responsible for visual content, multimedia design and translation services. Additionally, you will manage an external full-service, channel-led marketing agency to ensure consistent, high-impact storytelling across all touchpoints and deliver engaging content that fuels demand generation campaigns. This role will collaborate cross-functionally with key stakeholders like Global Campaigns, Channel and Digital Marketing, aligning leadership priorities, developing a cohesive strategy and plan, and ensuring timelines, processes and deadlines are met.

Requirements

  • 8–10+ years of experience in marketing, brand, content, or creative leadership roles, with demonstrated global impact and strategic execution.
  • Bachelor’s degree in Marketing, Communications, Design, or related field; advanced degree preferred.
  • Proven success driving brand transformation and managing cross-functional creative teams and external agencies to deliver measurable results.
  • Strong leadership and mentoring skills with a track record of building high-performing teams.
  • Sound understanding of content marketing strategies and best practices with ability to translate strategy into actionable plans.
  • Deep understanding of visual storytelling, localization, and audience engagement across diverse global markets.
  • Familiarity with creative tools (Adobe Creative Suite), project management platforms, and content performance analytics with the ability to leverage insights for optimization.
  • Exceptional strategic thinking and problem-solving skills, with ability to navigate ambiguity and resolve complex challenges. Excellent understanding of business operations and procedures and how marketing drives growth and revenue.

Responsibilities

  • Develop and lead a unified global brand and content strategy that drives business objectives and supports our channel-led transformation.
  • Shape and evolve Promethean’s brand narrative to expand beyond K-12 into Higher Education and Workplace, creating emotional connection and market differentiator.
  • Oversee content creation for Promethean’s full hardware and software ecosystem, ensuring messaging is clear, compelling, and customer centric.
  • Lead a multidisciplinary team including visual content and multimedia designer and translation services with a focus on innovation.
  • Manage and optimize relationships with external brand and marketing agency, ensuring strategic alignment, quality standards, and ROI.
  • Collaborate cross-functionally with internal stakeholders to identify leadership needs and align brand efforts with strategic priorities.
  • Establish and manage processes, timelines, KPIs and performance metrics to ensure efficient execution and measurable impact.
  • Project manage the end-to-end brand, creative, and content workflow from intake and prioritization to delivery, ensuring alignment, quality, and timeliness.
  • Guide the development of multimedia content—video, motion, and graphic assets—that support storytelling and engagement across platforms.
  • Ensure content is localized and culturally relevant for global markets, while maintaining brand consistency across regions.
  • Evaluate agency performance and optimize partnerships to maximize impact and efficiency.
  • Monitor content performance and audience engagement, using insights to refine strategy and improve outcomes.

Benefits

  • Medical, Dental, and Vision Insurance
  • Spending Accounts (FSA and HSA)
  • Disability Programs
  • 401(k) Retirement Plan with Matching
  • Generous PTO and Holidays
  • Paid Maternity and Parental Leave Program with Child Care Subsidy
  • Paid Volunteer Time Off
  • Reward and Recognition Program
  • Well-Being Programs (For example, company-wide health challenges)
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