Senior Manager, Analytics & Insights

Emory Healthcare•Tucker, GA

7h•Hybrid

About The Position

We are seeking an experienced Senior Manager, Analytics & Insights to lead the development and execution of enterprise analytics strategies that inform marketing effectiveness, customer engagement, and business growth at Emory Healthcare. This role manages a team of analysts supporting multiple healthcare service lines and marketing performance functions, ensuring the delivery of high-quality, consistent insights across the organization. The Senior Manager will drive strategic reporting and advanced analytics across marketing and digital platforms, partnering with CRM, content, strategy, and executive leadership to support data-driven decision-making.

Requirements

Minimum of 7 years of experience in analytics, business intelligence, or data-focused roles, including at least 3 years of people management experience
Strong expertise in data analysis, forecasting, and insight generation
Proven ability to translate complex quantitative and qualitative data into actionable insights
Experience developing executive-level reporting, dashboards, and performance analyses
Strong storytelling and data visualization skills
Excellent communication and stakeholder engagement abilities
Demonstrated success in cross-functional collaboration and project management
Experience with data governance, privacy, and regulatory compliance

Nice To Haves

Master's degree in analytics, data science, business, economics, marketing, or related field
Experience within healthcare or other highly regulated industries
Proficiency with analytics and BI platforms such as Tableau, Power BI, and similar tools
Experience in customer journey analytics, segmentation, and forecast modeling
Financial modeling capabilities and marketing ROI tracking experience
Experience with qualitative and quantitative research methodologies
Additional certifications such as PMP, Six Sigma, CSPO, or similar credentials

Responsibilities

Team Leadership & Development: Manage, mentor, and develop a team of analysts supporting multiple service lines and marketing functions, fostering accountability, skill development, and high performance
Encourage a culture of curiosity, innovation, and continuous learning through adoption of new methodologies, tools, and best practices
Analytics Strategy & Operations: Oversee workload prioritization and project execution to ensure timely and impactful analytics deliverables for stakeholders across the enterprise
Establish standards and frameworks for analysis, data governance, and reporting consistency across analyst roles and business units
Data Analysis & Insights Development: Lead the collection, analysis, and interpretation of marketing, patient, and customer data to support strategic decision-making
Oversee methodologies to analyze consumer journeys, engagement funnels, and operational efficiency
Reporting & Visualization: Develop executive-level dashboards, ROI/ROAS analyses, and data-driven presentations that inform resource planning and campaign performance
Present complex data findings in a clear, compelling manner through effective storytelling and data visualization
Analytics Infrastructure & Integration: Guide analytics infrastructure efforts across performance platforms, including Salesforce CRM, web analytics, social media, and content platforms
Collaborate with technical and operational teams to ensure data integration, accuracy, and scalability
Business Partnership & Strategic Alignment: Partner with business stakeholders to define problems and deliver data-driven recommendations that drive consumer engagement and conversion
Integrate insights across business units, including Strategic Planning and Finance, to ensure alignment with enterprise goals and metrics
Innovation & Advanced Analytics: Identify and execute innovative analytics approaches to uncover growth opportunities and elevate marketing strategy and performance
Vendor & Data Management: Manage data vendors, tools, and processes to ensure data quality, compliance, and effective harmonization across platforms
Additional Duties as Assigned