Senior Manager 2, Field Marketing

Sodexo•Keene, NH

22d•Remote

About The Position

Sodexo is looking for a Senior Marketing Manager 2 to create and deploy strategic marketing business plans designed to drive year-over-year revenue through promotions and events, impactful communication streams and campaigns, memorable guest experiences, and data collection and assessment. This role will be critical for strategic enhancement of campus initiatives in the area of field marketing, student engagement, research, and communications. This position in REMOTE and will need to be in one of the 11 states listed below. This is a virtual position that supports approximately 80 accounts in AZ, CA, CO, ID, MT, NM, NV, OR, UT, WY, and WA. The leading candidate will have the ability to implement Sodexo programs, retail and growth initiatives, analyze data, support new sales/retention and present to high level executives. There will be a minimum of 65% travel with this position. The ideal candidate will be self-motivated, able to communicate and influence others. Strong technology skills will be helpful in reaching the students we serve. Experience in Restaurant/Foodservice Marketing is a plus.

Requirements

strong marketing background and writing skills
strategic leadership, talent management, as well as exceptional communication and project management skills
strong computer skills, with a preference for experience with Scala
best in class presentation skills, with extensive PowerPoint experience
team development skills
client relationship skills and the ability to quickly respond to client and management needs
the ability to meet multiple deadlines and manage workload
Minimum Education Requirement - Bachelor’s Degree or equivalent experience
Minimum Functional Experience - 3 years

Nice To Haves

contract food services experience (preferred)

Responsibilities

Voluntary meal plan growth through robust annual campaigns, foundational and innovative sales tactics, data collection and assessment
Retail sales growth through the deployment of Sodexo and brand partner proprietary promotions, product compliance, retail pricing planograms, menu board communication and compliance, and suggestive selling techniques
Catering growth for on- and off-campus business through outreach and promotion to key demographics including faculty, staff, students, and local communities
Acquisition of active users for mobile ordering apps, website and ecommerce stores, and promotional texting platform
Marketing related content creation for RFP responses and live presence at high profile presentations
Relationship building with clients and campus partners
Collaboration with region leaders and support teams to offer robust and complementary support for accounts
Presentations to Sodexo and client leaders, both live and virtual
Ongoing oversight, support and development of district and unit-level marketing coordinators and specialists
Ongoing collection and analysis of data and financials
Maintain an understanding of behavioral and market trends unique to Gen Z and future generations
Ongoing practice of team building, training and development, building strategic relations, market research, data and financial analysis, managing through change, and diversity awareness