Senior Fitness Sales Manager

Live 2 B Healthy•Denver, CO

20d•$25 - $35•Hybrid

About The Position

Are you passionate about fitness, helping seniors live longer with resources for a healthy lifestyle, and ready to be a foundational part of a service that is good for the community? The Senior Fitness Sales Manager/Business Development Manager will primarily work remotely expanding the reach of the Live 2 B Healthy brand by identifying and engaging senior living communities and then meeting onsite to present and confirm the service partnership. This individual is responsible for growing revenue through B2B relationship-building, strategic sales initiatives, and long-term client retention while working remotely with expectation of visiting West Denver Metro locations north to Boulder, west to Golden, and south to Littleton. The projected amount of work will be around 20 hours per week during normal business hours with no nights or weekend activity.

Requirements

Proven experience in sales, business development, or relationship management—preferably in senior living, healthcare, wellness, or fitness
Excellent communication and interpersonal skills
Strong organizational and time management abilities
Ability to work independently and collaborate with a small team
Familiarity with CRM systems and basic reporting tools
Passion for health, wellness, and improving quality of life for seniors
Access to reliable transportation to support in-person activities

Nice To Haves

Live inside the West Denver Metro area north to Boulder, west to Golden, and south to Littleton
Experience working with senior living communities and/or in a franchise environment
Background in the health & wellness or fitness industry

Responsibilities

Prospect & Close New Business: Identify and engage potential senior living communities to introduce the Live 2 B Healthy wellness program. Conduct presentations, build relationships with executive directors and wellness staff, and secure signed service agreements.
Relationship Management: Develop and nurture strong, ongoing relationships with key decision-makers at partner communities to ensure client satisfaction and identify opportunities for expansion.
Lead Generation & Marketing Collaboration: Partner with the marketing team to develop and execute outreach campaigns, attend industry events and follow up on generated leads to grow community interest.
Client Retention & Engagement: Monitor program success metrics and satisfaction at active locations. Coordinate with trainers and community contacts to ensure consistent service quality and resolve any issues promptly.
Reporting & Sales Tracking: Maintain accurate records of contacts, meetings, proposals, and signed agreements in CRM. Report weekly on sales activity, pipeline progress, and closed business.
Community & Market Knowledge: Stay informed about local senior living communities, industry trends, and competitor offerings to effectively position Live 2 B Healthy in the market.