Senior Event Manager

Rockwell AutomationMilwaukee, WI
8dHybrid

About The Position

Rockwell Automation is a global technology leader focused on helping the world’s manufacturers be more productive, sustainable, and agile. With more than 28,000 employees who make the world better every day, we know we have something special. Behind our customers - amazing companies that help feed the world, provide life-saving medicine on a global scale, and focus on clean water and green mobility - our people are energized problem solvers that take pride in how the work we do changes the world for the better. We welcome all makers, forward thinkers, and problem solvers who are looking for a place to do their best work. And if that’s you we would love to have you join us! Job Description You will develop event marketing campaigns and activities including in-person, virtual and hybrid audiences. You will develop event strategies and campaigns and work with different disciplines across the sales and marketing organization to increase demand. You have a background in complex event logistics and a comprehensive understanding of the integration with sales, brand, marketing communications, demand marketing, and event marketing technology. You will report to the Director, Marketing - Americas and have a hybrid schedule working in Milwaukee, WI or Mayfield Heights, OH or any one of our business locations in the United States.

Requirements

  • Bachelor's Degree or equivalent years of experience
  • Legal authorization to work in the U.S. We will not sponsor individuals for employment visas, now or in the future, for this job opening.

Nice To Haves

  • Bachelor's degree in marketing, business, or engineering and MBA.
  • Desirable certifications/affiliations: Certified Meeting Professional (CMP), Certified Special Event Professional (CSEP)
  • 5+ years of leadership experience
  • 5+ years work experience in event management
  • Experience working on large-scale events
  • Experience in marketing B2B technology products or services
  • Experience in creating demand generation event campaigns

Responsibilities

  • Support the Director and Executive Leadership as an experienced event strategist
  • Develop global event-level strategies that align to industry, regional, and campaign goals.
  • Create engaging and unique event experiences (in-person, virtual, hybrid)
  • Create playbooks that enable best-in-class implementation and brand consistency.
  • Cultivate productive relationships, built relationships, and provide indirect leadership to a team of employees, contractors, and vendors across the organization.
  • Coordinate project plans and timelines, content development/collection, attendee acquisition, registration/housing, food and beverage, audio/visual, VIP management, off-site events, website, social media, partner sponsorships, and sales enablement.
  • Partner with strategic sourcing to gather proposals and negotiate show expenses to maintain value, improve cost efficiencies, and manage vendors.
  • Work with Marketing and Agency partners to develop event creative look and feel and ensure assets follow brand and style guidelines.

Benefits

  • Health Insurance including Medical, Dental and Vision
  • 401k
  • Paid Time off
  • Parental and Caregiver Leave
  • Flexible Work Schedule where you will work with your manager to enjoy a work schedule that can be flexible with your personal life.
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