Senior Domain Specialist - Content Strategy

SAS • Cary, NC

10d • Hybrid

About The Position

The Digital Experience organization in R&D is seeking a Senior Domain Specialist, Content Strategy to lead and shape the company’s post-purchase customer presence. This role is pivotal in establishing vision and strategy for customer-facing content, driving cross-functional alignment, and ensuring that customer journeys across SAS’ digital ecosystem are clear, connected, competitive, and future-forward. You’ll have the opportunity to make a significant impact by championing innovation, operational rigor, and customer-centricity at a global scale.

Requirements

• Bachelor’s degree in information architecture, technical writing, journalism, or a related field
• Minimum 8 years of experience in content strategy, with at least 5 years in roles overseeing large, complex product portfolios.
• Proven track record of developing and executing content strategies that deliver measurable business outcomes and customer value.
• Deep understanding of technology trends, user experience, and content design best practices.
• Exceptional organizational leadership, strategic thinking, and interpersonal skills.
• Equivalent combination of related education, training and experience may be considered in place of the above qualifications.

Nice To Haves

• Adaptability: adjust effectively to change by exploring the benefits, trying new approaches, and collaborating with others to make the change successful.
• Collaborating: Work cooperatively with others to help a team or work group achieve its goals
• High Impact Communication: communicat in a focused and compelling way that drives others’ thoughts and actions.

Responsibilities

• Provide direction and oversight to cross-functional team members supporting content program execution and guide their efforts through the entire project lifecycle.
• Apply information architecture and taxonomy principles to organize and drive metadata efforts for maximum discoverability and reuse across platforms and business units.
• Establish KPIs for content, work with analytics and GEO team members to monitor and analyze content performance.
• Support AI-ready content transformation initiatives - adopting modular content structures, metadata frameworks, and automation-friendly authoring practices.
• Govern content quality and conduct audits and quality reviews to identify gaps, improve accuracy, and align to content standards: GEO/SEO, styleguides, content templates, and accessibility.
• Work with UX to apply content principles to improve user journeys, navigation, and overall engagement on the website.
• Regularly monitor and review competitors and industry trends to recommend solutions for improving content, navigation, search, and other key digital application and experience features.
• Embrace curiosity, passion, authenticity and accountability. These are our values and influence everything we do.

Benefits

• Comprehensive medical, prescription, dental and vision plans.
• Medical plan options include:
• PPO with low annual deductible and copays.
• HDHP combined with a health savings account with a contribution from SAS (no access to on-site health care center).
• Onsite Health Care Center (HQ) that’s free to employees and family members enrolled in the PPO plan. There's a pharmacy too! Not local to HQ? The pharmacy will ship prescriptions for no additional charge!
• An industry-leading 401k plan.
• Tuition Assistance Program and programs and resources to support your development
• Generous time away including vacation time, a variety of paid holidays, and our much-loved U.S. Winter Wellness Break between December 25 and January 1.
• Volunteer Time Off, parental leave and unlimited paid sick days.
• Generous childcare benefits for all full-time employees.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level