Senior Director, Sales Enablement

Soleo Health•Frisco, TX

About The Position

Soleo Health is seeking a Senior Director, Sales Enablement to support our Specialty Infusion Pharmacy business needs. Join us in Simplifying Complex Care! The Senior Director, Sales Enablement is a strategic, hands-on leader responsible for driving commercial performance through enablement strategy, technology, and operational excellence. This role focuses on three core pillars: CRM Strategy and adoption, Inside Sales leadership and execution, and scalable processes and other technologies that unlock commercial value. This role will partner cross-functionally across Sales, Marketing, Payor Relations, Pharma Relations, Operations, Clinical, Technology, and Compliance to ensure the sales organization is equipped with the tools, insights, workflows, and support needed to operate efficiently, compliantly, and at a scale within the specialty pharmacy and infusion environment.

Requirements

Bachelor’s degree required; advanced degree preferred.
8-12 years of progressive experience in sales enablement, sales operations, CRM, or commercial strategy, preferably within healthcare, specialty pharmacy, infusion or life science.
Proven experience leading CRM implementations and driving adoption across sales organizations.
Familiarity with specialty pharmacy, infusion services, reimbursement models, and regulated healthcare environments strongly preferred.
Demonstrated success building and leading Insides Sales or Sales Development teams.
Strong understanding of commercial analytics, KPIs, and performance management.
Experience implementing scalable processes and technologies that drive revenue growth.
Excellent communication and presentation skills.
High level of business acumen and data-driven decision making.
Strategic thinker with a hands-on, execution-focused mindset.
Strong cross-functional leadership and stakeholder influence.
Ability to manage multiple initiatives in a fast-paced, evolving environment.
Passion for building enablement functions that create measurable commercial impact.

Responsibilities

Own the CRM roadmap, including implementation, optimization, and ongoing enhancement to support field sales and inside sales teams.
Establish CRM best practices aligned to sales workflows, account management, client pipeline management, forecasting and measurable sales team productivity analytics
Partner with Sales Leadership and Analytics to develop dashboards, reporting, and insights that support performance management, territory planning, and decision-making.
Translate CRM data into actionable insights that improve productivity, visibility, and commercial outcomes.
Lead and develop the Inside Sales function, including structure, role clarity, performance expectations, and career development.
Design and execute Inside Sales strategies that support field sales, pharma strategies, referral development, account penetration, and growth initiatives.
Partner with Marketing and Sales Leadership to plan, launch, and measure targeted outbound campaigns.
Establish KPIs, reporting, and performance management frameworks to track effectiveness and ROI.
Ensure alignment between Inside Sales activities and broader commercial objectives.
Design and implement scalable sales enablement processes that support both new hire onboarding and continuous learning for tenured sales representatives.
Partner with Compliance and Clinical teams to ensure processes and tolls support regulatory and patient care requirements.
Collaborate with sales leadership to identify performance gaps and deploy targeted enablement solutions.
Support product launches, service enhancements, and commercial initiatives through enablement planning content and execution.
Drive field technology adoption, utilization, and data quality through enablement, governance, and continuous improvement. Client EMR connectivity, physician reporting (post-infusion report)
Evaluate, implement, and optimize enablement technologies (CRM, sales tools, analytics platforms, content systems) to drive adoption and business value.
Build standardized workflows, playbooks, and operating models that support selling, onboarding, account management, and cross-functional collaboration.
Promote a culture of continuous improvement by identifying opportunities to streamline workflows, reduce friction, and increase seller effectiveness.
Provide regular reporting and insights to senior leadership on enablement effectiveness and commercial impact.
Lead cross-functional initiatives that align people, process, and technology to strategic growth priorities.
Perform other duties as assigned