Senior Director of Marketing (33205)

Agua Caliente Casinos•Rancho Mirage, CA

22d•Onsite

About The Position

In collaboration with the VP of Marketing, the Senior Director of Marketing will oversee all aspects of creation, development, implementation and management of Casino Promotions & VIP Events, ACE Players Club, Advertising and Entertainment for the Agua Caliente Casinos.

Requirements

High school diploma or GED
Bachelor preferred or equivalent experience.
Minimum 4-6 years Casino entertainment and/or promotional experience and/or training; or combination of education and experience.
Minimum 4 years of marketing/promotion managerial experience with responsibilities including team member supervision, goal setting and alignment, and budget.
Must have excellent organizational skills, computer literate, the ability to work with all departments.
Must have exceptional customer relation skills.
Must be able to communicate in English.

Responsibilities

Oversee the effective management, development, implementation and execution of Casino Promotions & VIP Events, as well as ACE Club membership and benefits.
Develop department business plans for the Special Events & Casino Promotions division, in addition to the ACE Player’s Club division.
Manage the implementation of special programs, promotions, and event calendars to stimulate and optimize business opportunities and increase club membership.
Manage, track and report on all aspects of Casino Promotions, VIP Events & Offers, Entertainment and ACE Players Club Membership.
In collaboration with the Vice President of Marketing, reviews promotion activity and membership trends to determine changes in marketing programs as required.
Monitor expenses versus budget figures for each division, to ensure compliance.
In collaboration with the Vice President of Marketing, assist with development and implementation of policies and procedures for the Events/Promotions division as well as ACE Club.
Coordinate, direct and evaluate department staff in the areas of policies, procedures and job performance. Ensures adherence to policies and procedures, and internal controls.
Provides excellent guest service.
Must comply with all applicable Internal Controls, Standard Operating Procedures and all Tribal Regulations.
Manages the subordinate Directors of Events & Promotions, who supervise employees aligned with Special Events/Promotions.
Manages the subordinate ACE Club Operations Manager, who supervises employees aligned with the ACE Players Club.
Manages the subordinates of the Director of Entertainment.
Carries out supervisory responsibilities in accordance with the organization’s policies, procedures and applicable laws. Responsibilities include interviewing, hiring and training employees; planning, assigning and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.