Senior Director, Measurement Product Strategy

IQVIA • Wayne, PA

1d

About The Position

IQVIA Digital powers exceptional brand experiences through a customer -first, insights-driven, and integrated omnichannel vision. We deliver authenticated, privacy-enhanced data and analytics, innovative healthcare technology, and expertise that enable adaptable marketing models to improve patient outcomes. Join us as Senior Director, Measurement Product Strategy , and lead one of our fastest-growing product areas—driving innovation and measurable impact across Pharma, Agency, and Publisher markets. Job Overview In this strategic leadership role, you will own the vision and roadmap for IQVIA’s measurement products—including Customer Data Platform (CDP) and Cleanroom applications—while overseeing the Measurement Services team. You will collaborate closely with the VP & GM of Digital, and cross-functional leaders in Product Management, Delivery Operations, and Technology to deliver unified measurement solutions that accelerate revenue growth and strengthen IQVIA’s market position. This role combines executive oversight with hands-on leadership, ensuring operational excellence and product innovation in a dynamic, high-growth environment.

Requirements

• Bachelor’s degree in C omputer Science , Healthcare Informatics, Business, or related field; MBA preferred.
• 10+ years of product management experience, with specialization in Pharmaceutical and/or Agency markets.
• Proven success delivering measurement or analytics solutions to Pharma, Agency, or Publisher buyers.
• Strong leadership experience managing high-performing teams and driving strategic initiatives.
• Deep understanding of healthcare data, identity measurement, CDP, and cleanroom concepts.
• Exceptional relationship-building , analytical, and communication skills.

Responsibilities

• Define and execute product vision, strategy, and roadmap for measurement solutions and digital marketing products.
• Lead and mentor a team of product managers, fostering innovation and collaboration.
• Drive product innovation and operational strategies to ensure successful implementation and execution.
• Oversee divisional financial performance, proposals, and executive-level client engagement.
• Build strong relationships with Pharma, Agency, and Publisher stakeholders to accelerate business growth.
• Ensure compliance with data privacy and security standards while navigating complex regulatory landscapes.
• Monitor industry trends and emerging technologies to maintain competitive advantage

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Number of Employees: 5,001-10,000 employees