Senior Director, FP&A NA OU Marketing Finance Lead

The Coca-Cola Company • Atlanta, GA

6d

About The Position

The Senior Director, DME-Brand Investment FP&A Lead - Service Delivery is the performance management leader for the North America Operating Unit (NAOU) FP&A (Financial Planning, & Analysis) Service Delivery team in relation to Marketing and Brand investments and is responsible for integrating marketing and brand results, forward-looking insights, and delivering business performance narratives. This role serves as the primary contact to the NAOU Brand-Investment Finance team. As a member of the NAOU FP&A Service Delivery organization (~40 associates), this leader owns the end-to-end FP&A agenda for the DME + Brand Investment, including planning, forecasting, performance management. Reporting directly to the Vice President, NAOU FP&A – Service Delivery Lead, the Senior Director oversees a team of approximately three associates and maintains accountability for financial accuracy, insight quality, governance, and compliance for DME spend and how business results flow into Global Brand Category reporting . This role also optimizes delivery through strong partnership with key stakeholders such as our Managed Service Provider (MSP) and the Reporting COE teams.

Requirements

• Bachelor’s degree in Finance, Accounting, Economics, Business Administration, Analytics, or a related discipline required
• 10-15+ years of progressive finance experience, including senior leadership roles within FP&A, performance management, or operations finance.
• Proven experience leading FP&A organizations, including oversight of business-aligned FP&A leaders and COE or shared service models.
• Demonstrated success operating as a leader, consolidating insights, and influencing decisions.
• Strong strategic mindset with the ability to synthesize complex data into clear narratives/story telling for senior leaders.
• Experience driving FP&A transformation, reporting modernization, and productivity initiatives at scale.
• Track record of partnering effectively with MSPs, shared services, and analytics teams.
• Exceptional leadership, influence, and change management capabilities in complex, matrixed environments.

Nice To Haves

• MBA, CPA, CMA, or equivalent advanced credential preferred.

Responsibilities

• Owns the FP&A agenda, integrating/consolidated results, outlooks, risks, and opportunities across DME spend as well as Global Brand Category Reporting.
• Lead the Annual Business Plan, Month-End Close, Rolling Estimates, and Risks & Opportunities processes, ensuring consistency, rigor, and executive-ready narratives (DME investment + Global Brand Category).
• Consolidate and translate complex financial and operational performance into clear, actionable insights for the Brand Investment Finance team, highlighting key drivers, tradeoffs, and decision points.
• Serve as a trusted strategic advisor to the NAOU Brand Investment Finance team and other senior Finance and Business leaders, proactively shaping decisions with fact-based insights.
• Partner directly with the NAOU Brand Investment Finance team to pilot initiatives that advance financial performance and operational excellence for DME and Global Brand Category teams.
• Drive financial accuracy, transparency, and consistency across all DME and Global Brand Category FP&A deliverables, ensuring a single, trusted enterprise view of performance.
• Establish and enforce disciplined forecasting, reporting, and review routines aligned to corporate and global FP&A standards.
• Own performance management governance, ensuring strong controls, documentation, compliance, and accountability across all FP&A activities for DME and Global Brand Category.
• Act as the senior point of escalation for performance management issues, data discrepancies, or insight alignment challenges.
• Lead DME FP&A’s contribution to productivity and transformation initiatives.
• Identify opportunities to standardize, simplify, and automate DME FP&A processes, reallocating capacity from low-value activities to strategic analysis.
• Optimize the DME FP&A operating model with the MSP, including role clarity, service levels, and continuous improvement expectations.
• Sponsor change initiatives that strengthen NAOU’s enterprise DME FP&A capabilities and future-ready skill sets (including adopting global initiatives/standards).
• Lead, inspire, and develop a high-performing leadership team.
• Establish clear expectations, performance standards, and accountability across the DME organization.
• Build strong succession pipelines and invest in future FP&A DME and Brand-Investment leadership capabilities, including storytelling, analytics, and enterprise thinking.
• Foster a culture of partnership, curiosity, continuous improvement, feedback/recognition and results orientation.
• Serve as the primary FP&A interface to the NAOU Brand-Investment team for DME/Global Category performance, outlooks, and emerging risks or opportunities.
• Influence stakeholders through concise, compelling, and enterprise-oriented executive communications.
• Align Finance, Operations, and Corporate stakeholders around a common view of performance and priorities.
• Represent NAOU FP&A Service Delivery in enterprise, cross-OU, and global forums that involve DME and Global Category needs.

Benefits

• A full range of medical, financial, and/or other benefits, dependent on the position, is offered.

What This Job Offers

• Job Type: Full-time
• Career Level: Director