Senior Director, Finance - Innovation

The Coca-Cola Company • Atlanta, GA

1d • $180,000 - $203,000

About The Position

Role Purpose Acting as the principal finance strategist and advisor to the Marketing Team on Innovation, the Senior Director I, Innovation Finance will lead and support the evaluation and prioritization of innovation initiatives. This role is dedicated to accelerating value creation by enabling data-driven innovation and strengthening the financial rigor behind experimentation, prototyping, and the scaled deployment of new solutions.

Requirements

• Bachelor’s degree in Finance, Economics, Business, or a related field; MBA or advanced credentials in analytics, strategy, or digital transformation strongly preferred.
• 10+ years of progressive financial leadership experience, ideally with exposure to innovation, digital transformation, product development, or technology-driven organizations.
• Demonstrated expertise in financial support of innovation portfolios, digital tools, or technology capabilities (AI, automation, data platforms, digital products, etc.).
• Deep understanding of valuation techniques for innovation initiatives—including scenario modeling, portfolio management, and experimental performance measurement.
• Exceptional analytical and communication skills; proven ability to simplify complex innovation insights into clear recommendations for senior leaders.
• Advanced proficiency with financial modeling, BI tools, and modern analytics platforms (e.g., Power BI, digital dashboards, AI-assisted analytics).
• Experience partnering with cross-functional teams across technology, product, operations, and strategy.
• Agile, forward-thinking problem-solver with the ability to thrive in dynamic, fast-paced environments.

Responsibilities

• Serve as the financial architect for innovation and digital programs, using benchmarking, business cases, and scenario modeling to guide prioritization and expected outcomes.
• Lead financial evaluation of innovation pipelines—from early-stage concepts to large-scale innovation projects—ensuring disciplined assessment of feasibility, risk, and long-term enterprise impact.
• Partner with product, digital, and technology teams to translate performance metrics, pilot outcomes, customer insights, and operational data into actionable recommendations.
• Drive automation of financial processes and innovation performance dashboards to improve speed, accuracy, and transparency across the enterprise.
• Lead annual and quarterly strategic planning for innovation, stress-testing proposals against value, feasibility, and alignment to enterprise priorities.
• Act as the chief financial storyteller for innovation—distilling complex data into clear, actionable insights that guide senior leadership on experimentation and scaling decisions.
• Advise leaders on balancing efforts between short-term operational efficiency initiatives and longer-term transformational innovation, grounded in measurable business outcomes.
• Champion adoption of modern digital tools, advanced analytics, and emerging financial methodologies that improve decision quality, agility, and speed of innovation cycles.
• Deliver real-time reporting and insights on innovation program performance, digital capability maturity, and in-flight experiment results.
• Establish strong data governance across innovation finance, ensuring consistent, reliable, and automated data flows for performance tracking.

Benefits

• Agile & Innovative Software Platforms: Each day we are working to improve efficiency and reporting using top tier platforms and technologies.
• Connections: We work cross-functionally across different business groups to make sure that we can put together the clearest numbers & projections for our customers.
• Diverse Customers: We work with thousands of customers each day which range from international large-retail chains, grocery stores, restaurants, airports, and so many more.

What This Job Offers

• Job Type: Full-time
• Career Level: Director