Senior Director, Commercial Digital Acceleration

Wella • New York, NY

1d • $235,000 - $250,000 • Hybrid

About The Position

We’re looking for a bold digital leader to help redefine how commercial and marketing growth is powered across our global Consumer and Professional businesses. Reporting to the CDIO and partnering closely with executive leadership, this role sits at the center of our digital transformation—turning ambition into execution and platforms into performance.
This is a rare opportunity to build, scale, and lead modern digital capabilities that directly influence revenue, customer experience, and long‑term growth.

Requirements

• A seasoned digital, growth, or eCommerce leader with 12+ years of experience in global, omnichannel environments
• Proven at turning digital platforms, data, and experimentation into real revenue growth
• A builder who thrives in cross‑functional, product‑centric, and agile ways of working
• Fluent across DTC, eRetail, retail, and B2B business models
• Strategic, data‑driven, and influential—comfortable navigating complexity and driving change
• Energized by transformation and inspired by building what’s next

Responsibilities

• Lead digital growth across acquisition, conversion, retention, and lifetime value
• Build and scale high‑impact, cross‑functional squads across media, CRM & loyalty, eCommerce, content, and innovation
• Acceleration of enterprise platforms across Data & AI, MarTech, Commerce, and Content
• Embed a test‑and‑learn mindset, using experimentation and analytics to continuously unlock performance
• Partner with regional teams to deliver global coherence with strong local activation
• Translate complexity into clarity—connecting digital initiatives to measurable commercial impact for senior leadership

Benefits

• health insurance
• life and disability insurance
• 401(k) retirement plan
• paid holidays
• paid time off (PTO)

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed
• Number of Employees: 251-500 employees