Senior Director Business Development - Fitness

Arch Amenities GroupNew York, NY
13dHybrid

About The Position

The Senior Director of Business Development - Fitness is responsible for driving the company's growth through strategic partnerships, market expansion, and new revenue opportunities within the fitness industry. This senior executive leads the development and execution of business strategies to achieve corporate objectives and long-term profitability.

Requirements

  • Bachelor's degree in Business, Marketing, Finance, or a related field
  • 10+ years of progressive experience in Fitness business development, sales, or strategic partnerships in
  • 5+ years in a senior leadership role
  • In-depth knowledge of the Corporate Fitness Market
  • Proven track record of driving business growth and achieving sales/revenue targets
  • Strong leadership, communication, and negotiation skills
  • Deep understanding of industry trends and competitive landscapes
  • High emotional intelligence, executive presence, and the ability to influence at all levels

Nice To Haves

  • Master's degree or MBA preferred

Responsibilities

  • Develop and lead the execution of business development strategies aligned with company goals.
  • Identify and evaluate fitness facilities seeking professional management - especially underperforming clubs, new developments, and corporate wellness centers.
  • Collaborate with the executive leadership team to align business development initiatives with organizational strategy.
  • Leverage Industry Intelligence: Identify clubs in transition: ownership changes, declining membership, aging facilities, or expiring management contracts.
  • Establish, negotiate, and manage strategic partnerships and alliances to drive business growth.
  • Represent the company at industry events, conferences, and client meetings.
  • Build and maintain strong, long-term relationships with clients, stakeholders, and industry influencers.
  • Facilitate Pre-Openings
  • Identify/source and develop new business opportunities for AAG. This would include making numerous phone and conference calls with prospective clients, attending conferences on our behalf, attending new client meetings and formulating (with the AAG team) proposals and contracts, etc.
  • Drive revenue growth through new business acquisitions, major client deals, and management contract negotiations.
  • Analyze market trends, competitor strategies, and customer feedback to refine business strategies.
  • Lead and mentor a high-performing business development and sales team.
  • Set goals, monitor KPIs, and provide regular performance feedback and coaching.
  • Foster a culture of innovation, accountability, and achievement.
  • Provide accurate forecasting, budgeting, and pipeline reporting to executive leadership.
  • Present regular reports on business development activities, ROI, and market conditions.
  • Track progress against strategic goals and recommend adjustments as needed.
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