Senior Digital Strategy Director, Marketing

Monster Beverage•Corona, CA

39d•$142,500 - $190,000

About The Position

About Monster Energy: Forget about blending in. That's not our style. We're the risk takers, the trailblazers, the game-changers. We're not perfect and we don't pretend to be. We're raw, unfiltered, and a bit unconventional. Our drive is just like our athletes, unrivaled. The power is in your hands to define what success looks like and where you want to take your career. It's not just about what we do, but about who we become on along the way. We are much more than a brand here. We are a way of life, a mindset. Join us. A Day in the Life : Build and lead our new Digital Marketing planning team tasked with developing our go-to-market approach in digital for the portfolio of the brands. This role is the bridge between Brand and Digital function responsible for translating the campaign brief into a cross-channel tactical plan through a clear, actionable strategy built off a sharp consumer insight. The Impact You'll Make : Work with leadership team to identify goals. Evaluate our process and procedure to identify areas that need to be improved. Spearhead conversations with leadership, brand and creative to achieve precise goals in a timely manner. Manage and mentor a team under their leadership. Staff up the team with relevant skillsets to ensure roadmap goals are attained. Work cross functionally to build a stable relationship and product management framework. Create a strategic and tactical document that details the goals, concepts, and requirements for a marketing campaign. Create and lead strategy briefs to present to leadership and other teams within the organization. Develop project plans, including scope, goals, timelines, and deliverables. Define project scope and objectives in collaboration with stakeholders. Manage project budgets and resources. Ensure projects are completed on time and within budget. Assign tasks and responsibilities to team members

Requirements

Prefer a Bachelor's Degree in the field of -- Marketing, Communications, Digital Media, and related field of study
More than 7 years of experience in Digital Marketing, Marketing
More than 5 years of experience in analytics platforms, CRM systems and project management tools

Responsibilities

Build and lead our new Digital Marketing planning team tasked with developing our go-to-market approach in digital for the portfolio of the brands.
Translate the campaign brief into a cross-channel tactical plan through a clear, actionable strategy built off a sharp consumer insight.
Work with leadership team to identify goals.
Evaluate our process and procedure to identify areas that need to be improved.
Spearhead conversations with leadership, brand and creative to achieve precise goals in a timely manner.
Manage and mentor a team under their leadership.
Staff up the team with relevant skillsets to ensure roadmap goals are attained.
Work cross functionally to build a stable relationship and product management framework.
Create a strategic and tactical document that details the goals, concepts, and requirements for a marketing campaign.
Create and lead strategy briefs to present to leadership and other teams within the organization.
Develop project plans, including scope, goals, timelines, and deliverables.
Define project scope and objectives in collaboration with stakeholders.
Manage project budgets and resources.
Ensure projects are completed on time and within budget.
Assign tasks and responsibilities to team members