Senior Digital Strategist, Content Strategy & Operations

Adobe•San Jose, CA

About The Position

Our Company Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours! The Opportunity Customer Experience is entering a new era—one where AI is a fundamental driver of how people interact with brands, platforms, and services. This role offers the chance to guide some of the world’s most influential brands as they meet the moment. You’ll help clients harness AI to evolve their content supply chain and operational capabilities. As a Senior Digital Strategist, you’ll help clients advance their vision for an end-to-end content supply chain that enables better personalization and accelerates speed-to-market. You’ll contribute to crafting operating models, governance frameworks, and roadmaps that align content strategy & operations with business objectives. You’ll guide organizations by using Adobe’s industry-leading solutions like Adobe Experience Manager, Adobe GenStudio, and Firefly-powered generative technologies. These tools help build content ecosystems that enable scalable, personalized experiences and efficient delivery. What You’ll Do This role leads digital transformation work with senior leaders. The focus is on the digital content workflow, technology adoption, and how teams work together. You will define strategy, find gaps, and build solutions based on data. You will work in matrixed organizations to align priorities and help teams move work forward. You will assess content operations across people, processes, platforms, governance, and operating models. You will design future state process from planning through delivery and optimization. You will advise on content operating models, including governance, workflows, and team structures. Collaborate with content, marketing, technology, and operations teams to align content strategy with business goals and platform capabilities. You will help clients apply AI in content operations. This includes automation, metadata, reuse, personalization, and content intelligence. You will support change management so new ways of working take hold. You will present recommendations and roadmaps to senior leaders, mentor project teams, and work through new or unclear problems using structured problem-solving.

Requirements

10+ years of experience in digital strategy, content operations, enterprise consulting, or related fields, with a solid foundation in value measurement and transformation work.
Demonstrated ability to navigate matrixed organizations, build influence across multi-functional teams, and align diverse complex business groups toward shared objectives.
Expertise in Adobe Experience Cloud solutions, including real-time personalization, process automation, and data-driven decision-making.
Experience leading enterprise-wide content operations, driving efficient content supply chains, personalization programs, and omnichannel execution.
Proven success contributing to executive-level transformation projects with Fortune 500 clients, bringing structured data-driven thinking and clarity to complex challenges.
Effective communication and executive‑ready presentation skills, with the ability to simplify complex ideas into compelling narratives.
Experience driving adoption and change‑management efforts, supporting participant evangelization and enablement.
A self-starter mentality, with a consistent curiosity and a strong habit of strategic questioning that fuels innovation.
Comfort working in ambiguous environments, applying an entrepreneurial, problem‑solving approach to net‑new or “first time” challenges.

Responsibilities

Lead digital transformation work with senior leaders.
Define strategy, find gaps, and build solutions based on data.
Work in matrixed organizations to align priorities and help teams move work forward.
Assess content operations across people, processes, platforms, governance, and operating models.
Design future state process from planning through delivery and optimization.
Advise on content operating models, including governance, workflows, and team structures.
Collaborate with content, marketing, technology, and operations teams to align content strategy with business goals and platform capabilities.
Help clients apply AI in content operations. This includes automation, metadata, reuse, personalization, and content intelligence.
Support change management so new ways of working take hold.
Present recommendations and roadmaps to senior leaders, mentor project teams, and work through new or unclear problems using structured problem-solving.