Senior Copywriter

COLLETTE TRAVEL SERVICE INC • Pawtucket, RI

17h • $60,000 - $90,000 • Hybrid

About The Position

The Senior Copywriter creates high-impact, strategically grounded copy that advances Collette’s brand and business goals. This role is hands-on and highly collaborative — leading some of Collette’s most visible storytelling work while helping elevate the quality, clarity, and consistency of copy across the team.

The Senior Copywriter partners closely with the Associate Creative Director, Art Director, Creative Team, and cross-functional stakeholders to ensure Collette’s brand promise, voice, and point of view are clearly expressed — from long‑form brochures to integrated seasonal campaigns. This role does not require formal people management, but it does require strong judgment, influence, and ownership.

Requirements

• Bachelor’s degree required; degree in English, Journalism, Communications, or a related field preferred.
• 5–8 years of professional copywriting experience, with a portfolio demonstrating long-form storytelling, campaign development, and execution across channels.
• Exceptional writing, editing, and proofreading skills, with a strong command of narrative structure, voice, and tone.
• Strong understanding of brand positioning and the ability to apply brand promise and competitive context to messaging decisions.
• Experience in using AI tools and comfort in trying new processes, tools, and practices.
• Demonstrated ability to shape long-form content (e.g., brochures or equivalent) with clear hierarchy, flow, and a cohesive through-line.
• Ability to translate complex information into clear, compelling, audience-first copy.
• Sound creative judgment and attention to detail; knows when to refine, simplify, or push work further.
• Ability to give and receive constructive feedback with professionalism, openness, and respect for shared goals.
• Experience collaborating closely with designers, marketers, and cross-functional partners to develop effective creative solutions.
• Ability to explain and support creative decisions with clear rationale while remaining open to revision and iteration.
• Highly organized and self-directed, with the ability to manage multiple priorities and meet deadlines within established workflows.
• Strong research skills and intellectual curiosity; able to quickly build understanding of new topics, products, and audiences.

Nice To Haves

• Experience with premium consumer brands, travel, hospitality, or storytelling-driven marketing.
• Working knowledge of SEO and writing for digital performance (email, landing pages, paid media).
• Experience working within a structured brand system while contributing thoughtfully to its evolution.

Responsibilities

• Lead assigned copy projects from concept to completion across platforms (including but not limited to print, digital, email, paid media, video, and presentations), ensuring quality, consistency, and on-time delivery.
• Apply a deep understanding of Collette’s brand promise, voice, and competitive landscape to shape differentiated, high-impact messaging that strengthens brand positioning and supports business objectives.
• Shape high-visibility storytelling, focusing on how copy connects to our brand position and the business strategy — not just individual deliverables.
• Collaborate with project leads, Associate Creative Director, Art Director, Creative Team members, and cross-functional partners to translate strategy into effective copy solutions.
• Bring brand voice, tone, and point of view into all projects, helping ensure brand cohesion across channels while allowing for appropriate flexibility by audience.
• Provide informal feedback and guidance to copywriters during early concepting and draft stages, elevating clarity, structure, and voice before routing.
• Incorporate feedback thoughtfully and professionally, balancing creative integrity with business needs and stakeholder input.
• Help protect brand standards by identifying unclear or undifferentiated work and raising recommendations early in the process.
• Participate in brainstorming sessions and working reviews, contributing ideas that strengthen campaign narratives and creative through-lines.
• Research category, competitor, and messaging trends and apply insights to sharpen point of view and improve effectiveness.
• Support onboarding and development of copywriters by sharing standards and best practices.
• Work effectively within established workflows, self-managing priorities and bringing clarity to complex or ambiguous assignments.
• Serve as back-up to the Associate Creative Director for escalated copy questions or urgent needs.

Benefits

• Health & Wellness: Medical, Dental, and Vision coverage—plus a Peloton One Membership to keep you moving
• Time Off: Generous PTO, paid holidays, and your birthday!
• Volunteer Time: Paid hours to give back to causes you care about
• Financial Security: 401(k) with company match
• Family Support: Paid parental leave, paid bereavement leave and access to our Employee Assistance Program
• Career Growth: Tuition reimbursement to help you level up your skills
• Exclusive travel discounts, incentives and more!

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level