Senior Copywriter, OnBrand
About The Position
At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you’ll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career. Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express. The Global Advertising and Brand Management (GABM) team is responsible for creating marketplace demand and driving commerce for American Express products and services through differentiated and innovative branding, marketing, and experiences. We have an ambitious goal: to be the most admired brand in the Fortune 500 and we aim to deliver on that by doing work that is both creative and effective. The OnBrand Creative Agency sits within GABM. We aspire to be the creative partner-of-choice to build seamless customer experiences for our Business Units, essential for driving results and unlocking value through deeper knowledge of our business powered by industry-defining creative excellence.” We are focused on developing forward thinking ideas and work across channels, end-to-end experiences in digital and beyond. We are seeking a Senior copywriter. As a Senior Copywriter, your work will be held to the highest standards. You're an important member of a high-performance team, and we're counting on your best effort on every assignment, every day building a culture of delivering transformative work.
Requirements
- 3+ years of copy writing experience within a creative agency environment
- Ability to concept new campaign copy in a variety of mediums
- Ability to understand marketing insights and strategies to translate into compelling advertising campaigns that are digital-first
- Ability to combine conceptual creative thinking with high-quality content delivery
- Captivating presentation skills
- Passionate about social media platforms, trends, technology and best practices
- Excellent organizational and communication skills
- A "maker" mentality, be curious and not afraid to try new methods
- Strong conceptual skills
- Managing/supervising Creative talent
Nice To Haves
- Industry awarded work preferred
Responsibilities
- Provide leadership/motivation and convey the vision and values of the agency
- Senior Copywriters on this team must have strong conceptual skills and a highly developed ability to bring those concepts to life through ideas that can be executed across a wide variety of continuously evolving communications channels.
- The work must always be executed to the highest standards and craft.
- You should have the ability to comprehend sophisticated strategic briefs and develop work that's on strategy and is consistent with the brand character.
- Must be able to execute across a wide array of channels including ctv, online video, online banners, social platforms, and print.
- You should possess strong communications skills and be able to present work intelligently and concisely in internal reviews and in client meetings.
- Must be proactive in bringing ideas that will help solve challenges and grow business.
- Develop holistic and robust memorable/famous creative campaigns from start to finish
- Actively identifies new opportunities and future trends
- Find creative opportunities where possible even if they haven't been assigned
- Mentor creative team members, providing clear direction and constructive feedback
Benefits
- Competitive base salaries
- Bonus incentives
- 6%25 Company Match on retirement savings plan
- Free financial coaching and financial well-being support
- Comprehensive medical, dental, vision, life insurance, and disability benefits
- Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
- 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
- Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
