Senior Content Specialist

Sola Insurance • Atlanta, GA

1d • $90,000 - $125,000 • Onsite

About The Position

We're looking for a Content Specialist to help position Sola as the go-to expert and trusted guide for independent insurance agencies. You'll own our content strategy, develop our brand voice, and create the materials that educate and inform property insurance professionals. Working alongside our Marketing Designer and Marketing Specialist, you'll be part of a focused team that drives proactive, strategic marketing efforts. You'll create everything from industry reports and thought leadership to sales collateral and social content, all while keeping our messaging clear, consistent, and compelling.

Requirements

• 3 to 5 years creating content in a marketing, brand, or communications role, ideally in B2B, fintech, or insurance.
• Write exceptionally well. You can take complex concepts and communicate them clearly and concisely to professional audiences.
• Think strategically. You understand how content fits into the bigger picture of brand, sales enablement, and audience engagement.
• Use data. You analyze content performance and use insights to improve what you create.
• Know social. Experience creating and scheduling content across social media platforms.
• Collaborate effectively. You work well with designers, marketers, and cross-functional teams to bring content to life.
• Work autonomously. Comfortable owning projects from idea to execution without constant direction.

Responsibilities

• Develop our voice. Define and maintain Sola's brand voice, style guides, and terminology ecosystem to ensure clear, consistent communication across all channels.
• Create content that educates. Author and publish proprietary commentary, reports, and resources that inform and guide property insurance professionals.
• Build sales enablement materials. Collaborate with designers to create one-pagers, decks, training materials, and web content that help our sales team and agency partners succeed.
• Organize and optimize. Create content taxonomies to improve structure and organization. Analyze performance metrics and make data-driven recommendations to enhance what we produce.
• Own social content. Create engaging social media content and manage posting schedules to grow our presence and reach.
• Stay informed. Keep up with industry trends, product changes, and our broader product ecosystem so content stays relevant and accurate.
• Collaborate across teams. Work with Product, Sales, Platform, and Leadership to ensure content is cohesive, user-friendly, and aligned with company goals.

Benefits

• Competitive salary with bonus ($90k-$125k)
• Stock options
• Medical, dental & vision insurance
• Unlimited PTO
• Dynamic work culture that promotes growth, collaboration, and risk-taking

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 1-10 employees