Senior Content Marketer, SEO / AEO

Modash OÜ

1d • Remote

About The Position

The Senior Content Marketer will join Modash's Discoverability team, which is responsible for ensuring the B2B SaaS influencer marketing platform is found through traditional and AI-powered search engines (SEO and AEO). This role is being created to take dedicated ownership of the long-form blog content, a function previously handled by the Discoverability Lead. The successful candidate will lead the entire content production process, from initial brief to publication. While topic selection and priorities will initially be a collaborative effort, the goal is for the Content Marketer to progressively assume full strategic ownership, including deciding what content to create, its order, and when existing content requires updates. This position offers a clear path for professional growth and increased strategic influence.

Requirements

• Possess exceptional editorial taste and a genuine obsession with producing high-quality content.
• Demonstrate exceptionally high standards as an editor, recognizing excellent B2B content and confidently defending quality opinions.
• Be a strong writer capable of producing great copy when necessary and providing authoritative briefs and edits to others.
• Be a skilled information gatherer, adept at sourcing insights from internal stakeholders and external subject matter experts to produce well-informed content.
• Be aware of how AEO and LLM visibility function, with a developing perspective on content optimization for AI-powered search.
• Have experience in B2B SaaS, understanding B2B buyer behavior, SaaS marketing strategies, and effective content in this sector.
• Be comfortable owning a complete content operation, including managing freelancers, maintaining editorial calendars, and overseeing the full content workflow.
• Possess strong communication skills, able to provide clear, actionable feedback to writers and effectively present content opportunities to non-content professionals.
• Be analytically aware, comfortable interpreting performance data to inform decisions, while also trusting editorial judgment and instincts.
• Be genuinely fluent with AI in a working context, actively utilizing AI and automation tools to streamline production, conduct deeper research, build smarter workflows, and enhance efficiency.
• Be open to change, quick to learn, and receptive to new working methodologies, always seeking better methods.

Nice To Haves

• Keyword research experience, including understanding search intent, keyword sizing, and competitive gaps.
• Familiarity with programmatic SEO concepts.
• Prior experience in a startup or early-stage environment where building initiatives from scratch was required.
• Domain knowledge in influencer marketing or the creator economy content.

Responsibilities

• Lead content production end-to-end for long-form blog content created for search, from brief to publication.
• Manage freelance writers, including creating thorough briefs, providing editorial guidance, giving feedback, maintaining quality standards, and overseeing the full workflow to publication.
• Coordinate any supporting assets required for content pieces.
• Write content when specific situations demand it.
• Coordinate expert contributors by identifying when external or internal expertise is needed, sourcing the right individuals, managing communication, and ensuring their input genuinely enhances the content.
• Elevate the quality of visuals for blog posts, including deciding on necessary visuals, briefing or coordinating producers, and upholding high standards for visual assets.
• Own the pool of freelance writers, managing their inclusion, briefing, editorial process, and ensuring high-quality output.
• Make decisions and operate effectively within a lean, fast-moving team environment.

Benefits

• Flexible working hours, requiring overlap with EU business hours for collaboration but otherwise offering autonomy.
• Unlimited paid vacation time to support work-life balance.
• Fully remote working, with the flexibility to work from any location in Europe with a reliable internet connection.
• Personal development support, covering costs for courses, books, or conferences that aid skill enhancement.
• Ownership and autonomy to implement ideas without unnecessary bureaucracy.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed
• Number of Employees: 11-50 employees