Senior Communications Manager

VercelSan Francisco, CA
6hHybrid

About The Position

This role is for someone who can build, run, and grow comms programs with rigor while continually bringing creative ideas to the table. You'll work closely with our communications leadership and cross-functionally with demand gen, growth marketing, field marketing, developer relations, and executive teams to ensure Vercel's story reaches the people who matter most. You will report to our Head of Communications and will be located hybrid in our SF office with in-office anchor days on Monday, Tuesday, and Friday.

Requirements

  • 8-10 years of experience in communications, PR, or related fields, with demonstrated experience in at least two of the following: media relations, analyst relations, executive communications, or influencer/community engagement.
  • Experience in B2B technology, developer tools, or infrastructure. You understand how technical audiences think and what resonates with them.
  • Deep understanding of AI and developer communities online. You read Pragmatic Engineer as much as you read The Information. You watch Latent Space as much as CNBC.
  • Strong writing and storytelling skills, with a refined sense of taste. You can translate technical concepts into clear, compelling narratives, and you’re allergic to typical B2B marketing tropes.
  • Excellent relationship-building skills. You know how to earn trust with analysts, influencers, and executives alike.
  • Highly organized with strong program management instincts. You can build repeatable processes while staying flexible at a very high velocity.
  • Comfortable with ambiguity and bias toward action. You figure things out and move fast.
  • Genuine interest in the technology we're building and the community we serve.

Nice To Haves

  • Interest in and proficiency with using agents in your workflow.

Responsibilities

  • Executive Thought Leadership: Develop and execute thought leadership strategies for Vercel's executive bench beyond the CEO, identifying the right platforms, topics, and moments for each leader; securing speaking opportunities, podcasts, and bylines; and helping executives build authentic voices that reinforce Vercel's narrative.
  • Media & Analyst Relations: Own Vercel's media and analyst relations program end-to-end, working closely with agency partners to build relationships with key journalists, content creators, and analysts; coordinating interviews, podcasts, briefings and inquiries; managing report submissions; and ensuring analysts have a clear, current understanding of our platform, positioning, and differentiation.
  • Influencer Engagement: Own relationships with technical influencers, content creators, and community voices who shape developer and buyer opinion. Build a structured approach to engagement, identifying key voices, managing outreach, and creating opportunities for authentic collaboration that goes beyond transactional sponsorships.
  • Sponsorships & Partnerships: Manage communications-driven sponsorships and partnerships, evaluating opportunities, negotiating agreements, and ensuring sponsored content and activations align with our brand and deliver measurable impact.
  • Content Development: Create compelling materials that support these programs: briefing documents, thought leadership drafts, talking points, and pitch materials that are sharp, clear, and on-narrative.
  • Measurement & Reporting: Build systems to track the impact of analyst relations, thought leadership, and influencer programs—reporting on coverage, sentiment, and influence on key audiences.

Benefits

  • Competitive compensation package, including equity.
  • Inclusive Healthcare Package.
  • Learn and Grow - we provide mentorship and send you to events that help you build your network and skills.
  • Flexible Time Off.
  • We will provide you the gear you need to do your role, and a WFH budget for you to outfit your space as needed.
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