Senior Campaign Manager, Search

Publicis Groupe•New York, NY

About The Position

Zenith is a full-service media agency with capabilities and expertise across all channels and disciplines. Zenith is part of Publicis Media, the #1 media buying network in the Americas and #2 globally. As “The ROI Agency,” Zenith's expertise lies in driving real, tangible business outcomes, not just media metrics, that will have a measurable effect on our clients' business. Every investment we make has an ROI mindset—not just for our clients, but for our agency at large. We're focused on driving the maximum value for our people, our capabilities and our media investments for some of the world's leading brands. Overview The Senior Campaign Manager, Search is responsible for leading the success of clients' paid search campaigns by providing thought leadership on campaign strategies and optimization, and building strong relationships and establishing clear lines of communication with clients, partners, and internal staff members.

Requirements

Bachelor's degree, concentration in business, marketing, or advertising preferred
2+ years of paid search experience, preferably on the agency side
Proficiency in Google Ads, Bing Ads, and Search Ads 360 preferred
Demonstrated problem solving, organization, and project management skills
Ability to work independently and balance multiple tasks

Responsibilities

Create and execute digital account strategies and plans for clients
Oversee campaign management, optimization, and reporting of paid search campaigns
Contribute to strategy and annual planning
Interface with internal agency counterparts to share ideas, communicate service offerings, and to identify and deliver new solutions for clients
Review client deliverables for quality and ensure that recommendations and work product are sound and viable
Effectively manage keyword strategies
Provide excellent communication and thought leadership to clients via phone, emails and direct contact presentations
Command data analysis of key metrics to identify, recommend and implement changes for increasing the performance of client programs
Manage budgeting, forecasting, billing and invoicing